{"id":3990,"date":"2011-08-30T10:01:06","date_gmt":"2011-08-30T14:01:06","guid":{"rendered":"http:\/\/www.wyliecomm.com\/newsroom\/tipsheets\/wordplay\/"},"modified":"2022-06-15T05:02:26","modified_gmt":"2022-06-15T09:02:26","slug":"how-to-use-wordplay","status":"publish","type":"page","link":"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-write-creative-content\/how-to-use-wordplay\/","title":{"rendered":"How to use wordplay in writing"},"content":{"rendered":"<h2>Surprise and delight readers with plays on words<\/h2>\n<figure id=\"attachment_25917\" aria-describedby=\"caption-attachment-25917\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"25917\" data-permalink=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-write-creative-content\/how-to-use-wordplay\/how-to-use-wordplay-2\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/how-to-use-wordplay.png\" data-orig-size=\"400,300\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"how-to-use-wordplay\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;&lt;strong&gt;Want to captivate your readers&lt;\/strong&gt; Get the media to steal your sound bites? Make your message more eloquent and memorable? Wordplay can help. &lt;a href=&quot;iStock-151562870-short words-magnetic poetry-wordplay-CTC-readability.jpg&quot; rel=&quot;noopener&quot; target=&quot;_blank&quot;&gt;&lt;em&gt;Image by wosephjeber&lt;\/em&gt;&lt;\/a&gt;&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/how-to-use-wordplay-300x225.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/how-to-use-wordplay.png\" tabindex=\"0\" role=\"button\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/how-to-use-wordplay.png\" alt=\"How to use wordplay\" title=\"How to use wordplay\" width=\"400\" height=\"300\" class=\"size-full wp-image-25917 lazyload\" data-srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/how-to-use-wordplay.png 400w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/how-to-use-wordplay-300x225.png 300w\" data-sizes=\"(max-width: 400px) 100vw, 400px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 400px; --smush-placeholder-aspect-ratio: 400\/300;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"25917\" data-permalink=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-write-creative-content\/how-to-use-wordplay\/how-to-use-wordplay-2\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/how-to-use-wordplay.png\" data-orig-size=\"400,300\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"how-to-use-wordplay\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;&lt;strong&gt;Want to captivate your readers&lt;\/strong&gt; Get the media to steal your sound bites? Make your message more eloquent and memorable? Wordplay can help. &lt;a href=&quot;iStock-151562870-short words-magnetic poetry-wordplay-CTC-readability.jpg&quot; rel=&quot;noopener&quot; target=&quot;_blank&quot;&gt;&lt;em&gt;Image by wosephjeber&lt;\/em&gt;&lt;\/a&gt;&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/how-to-use-wordplay-300x225.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/how-to-use-wordplay.png\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/how-to-use-wordplay.png\" alt=\"How to use wordplay\" title=\"How to use wordplay\" width=\"400\" height=\"300\" class=\"size-full wp-image-25917\" srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/how-to-use-wordplay.png 400w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/how-to-use-wordplay-300x225.png 300w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/noscript><figcaption id=\"caption-attachment-25917\" class=\"wp-caption-text\"><strong>Want to captivate your readers<\/strong> Get the media to steal your sound bites? Make your message more eloquent and memorable? Wordplay can help. <a href=\"https:\/\/www.istockphoto.com\/photo\/pile-of-words-gm151562870-10676885\" rel=\"noopener\" target=\"_blank\"><em>Image by wosephjeber<\/em><\/a><\/figcaption><\/figure>\n<table class=\"indextable\" border=\"0\" width=\"100%\" cellspacing=\"0\" cellpadding=\"5px\" align=\"left\">\n<tbody>\n<tr>\n<td colspan=\"2\">\n<h3 class=\"indextableheader\">Why use wordplay in writing?<\/h3>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"indextabletdleft\"><a href=\"https:\/\/www.wyliecomm.com\/2021\/03\/why-wordplay-works-in-communications\/\" target=\"\" title=\"Why wordplay works in communications\" width=\"150\" border=\"0\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/wordplay-150.png\" alt=\"Why wordplay works in communications\" width=\"150\" height=\"150\" border=\"0\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/wordplay-150.png\" alt=\"Why wordplay works in communications\" width=\"150\" height=\"150\" border=\"0\"\/><\/noscript><\/a>\n<\/td>\n<td class=\"indextabletdright\">\n<p class=\"index-story-headline\"><a href=\"https:\/\/www.wyliecomm.com\/2021\/03\/why-wordplay-works-in-communications\/\" target=\"\" rel=\"noopener noreferrer\">Why wordplay works in communications<\/a><\/p>\n<p class=\"index-story-deck\">We pay attention to and remember puns, alliteration<\/p>\n<p class=\"index-story-intro\">Your brain on wordplay: Wordplay changes readers\u2019 minds and moves them to act. So why not add wordplay to your message today? <\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<table class=\"indextable\" border=\"0\" width=\"100%\" cellspacing=\"0\" cellpadding=\"5px\" align=\"left\">\n<tbody>\n<tr>\n<td colspan=\"2\">\n<h3 class=\"indextableheader\">Types of wordplay to use in writing<\/h3>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"indextabletdleft\"><a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-write-creative-content\/how-to-use-wordplay\/how-to-use-alliteration\/\" target=\"\" title=\"How to use alliteration in corporate communications\" border=\"0\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/how-to-use-alliteration-150.png\" alt=\"How to use alliteration in corporate communications\" width=\"150\" height=\"150\" border=\"0\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/how-to-use-alliteration-150.png\" alt=\"How to use alliteration in corporate communications\" width=\"150\" height=\"150\" border=\"0\"\/><\/noscript><\/a>\n<\/td>\n<td class=\"indextabletdright\">\n<p class=\"index-story-headline\"><a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-write-creative-content\/how-to-use-wordplay\/how-to-use-alliteration\/\" target=\"\" rel=\"noopener noreferrer\">How to use alliteration in corporate communications<\/a><\/p>\n<p class=\"index-story-deck\">This rhetorical technique makes you \u2018instantly eloquent\u2019<\/p>\n<p class=\"index-story-intro\">A little alliteration goes a long way: Alliteration \u2014 using a series of words that start with the same sound \u2014 tickles the intellect, pleases the ear and makes messages memorable. But don\u2019t overdo it.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td colspan=2>\n<hr \/>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"indextabletdleft\"><a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-write-creative-content\/how-to-use-wordplay\/how-to-coin-a-word-or-phrase\/\" target=\"\" title=\"How to coin a word or phrase\" width=\"150\" border=\"0\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/coin-a-word-150.png\" alt=\"How to coin a word or phrase\" width=\"150\" height=\"150\" border=\"0\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/coin-a-word-150.png\" alt=\"How to coin a word or phrase\" width=\"150\" height=\"150\" border=\"0\"\/><\/noscript><\/a>\n<\/td>\n<td class=\"indextabletdright\">\n<p class=\"index-story-headline\"><a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-write-creative-content\/how-to-use-wordplay\/how-to-coin-a-word-or-phrase\/\" target=\"\" rel=\"noopener noreferrer\">How to coin a word or phrase<\/a><\/p>\n<p class=\"index-story-deck\">Create a portmanteau, make a mnemonic, verbify a name<\/p>\n<p class=\"index-story-intro\">A whole new word: Create new words with neologisms and more.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td colspan=2>\n<hr \/>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"indextabletdleft\"><a href=\"https:\/\/www.wyliecomm.com\/2021\/03\/how-to-find-the-etymology-of-a-word\/\" target=\"\" title=\"How to find the etymology of a word\" width=\"150\" border=\"0\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/how-to-find-the-etymology-150.png\" alt=\"How to find the etymology of a word\" width=\"150\" height=\"150\" border=\"0\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/how-to-find-the-etymology-150.png\" alt=\"How to find the etymology of a word\" width=\"150\" height=\"150\" border=\"0\"\/><\/noscript><\/a>\n<\/td>\n<td class=\"indextabletdright\">\n<p class=\"index-story-headline\"><a href=\"https:\/\/www.wyliecomm.com\/2021\/03\/how-to-find-the-etymology-of-a-word\/\" target=\"\" rel=\"noopener noreferrer\">How to find the etymology of a word<\/a><\/p>\n<p class=\"index-story-deck\">Express the spirit of your words by exploring their origins<\/p>\n<p class=\"index-story-intro\">From anagrams to verbotomy, try these tools for coining words.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td colspan=2>\n<hr \/>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"indextabletdleft\"><a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-write-creative-content\/how-to-use-wordplay\/quotes-on-the-etymology-of-words\/\" target=\"\" title=\"Quotes on the etymology of words\" width=\"150\" border=\"0\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/quotes-on-the-etymology-of-words-150.png\" alt=\"Quotes on the etymology of words\" width=\"150\" height=\"150\" border=\"0\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/quotes-on-the-etymology-of-words-150.png\" alt=\"Quotes on the etymology of words\" width=\"150\" height=\"150\" border=\"0\"\/><\/noscript><\/a>\n<\/td>\n<td class=\"indextabletdright\">\n<p class=\"index-story-headline\"><a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-write-creative-content\/how-to-use-wordplay\/quotes-on-the-etymology-of-words\/\" target=\"\" rel=\"noopener noreferrer\">Quotes on the etymology of words<\/a><\/p>\n<p class=\"index-story-deck\">What writers and others say<\/p>\n<p class=\"index-story-intro\">\u201cAssassin comes from hashish. Or the other way round.\u201d \u2014 Martin Amis, novelist, in <em>The Pregnant Widow<\/em><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td colspan=2>\n<hr \/>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"indextabletdleft\"><a href=\"https:\/\/www.wyliecomm.com\/2021\/03\/why-do-we-use-oxymorons\/\" target=\"\" title=\"Why do we use oxymorons?\" width=\"150\" border=\"0\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/why-do-we-use-oxymorons-150.png\" alt=\"Why do we use oxymorons?\" width=\"150\" height=\"150\" border=\"0\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/why-do-we-use-oxymorons-150.png\" alt=\"Why do we use oxymorons?\" width=\"150\" height=\"150\" border=\"0\"\/><\/noscript><\/a>\n<\/td>\n<td class=\"indextabletdright\">\n<p class=\"index-story-headline\"><a href=\"https:\/\/www.wyliecomm.com\/2021\/03\/why-do-we-use-oxymorons\/\" target=\"\" rel=\"noopener noreferrer\">Why do we use oxymorons?<\/a><\/p>\n<p class=\"index-story-deck\">Perceptive campaign plays with paradox<\/p>\n<p class=\"index-story-intro\">Opposites attract readers: Add a new literary device to your toolbelt. Oxymorons \u2014 opposing or contradictory words \u2014 can have a dramatic effect on your message.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td colspan=2>\n<hr \/>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"indextabletdleft\"><a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-write-creative-content\/how-to-use-wordplay\/why-is-parallelism-important\/\" target=\"\" title=\"Why is parallelism important in communication?\" width=\"150\" border=\"0\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/balance-150.png\" alt=\"Why is parallelism important in communication?\" width=\"150\" height=\"150\" border=\"0\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/balance-150.png\" alt=\"Why is parallelism important in communication?\" width=\"150\" height=\"150\" border=\"0\"\/><\/noscript><\/a>\n<\/td>\n<td class=\"indextabletdright\">\n<p class=\"index-story-headline\"><a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-write-creative-content\/how-to-use-wordplay\/why-is-parallelism-important\/\" target=\"\" rel=\"noopener noreferrer\">Why is balance (aka parallelism) important in communication?<\/a><\/p>\n<p class=\"index-story-deck\">Tap the power of \u2018two-ness\u2019 with balance<\/p>\n<p class=\"index-story-intro\">\u201cFloat like a butterfly; sting like a bee.\u201d The rhetorical technique of balance, or parallelism, makes messages more memorable.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td colspan=2>\n<hr \/>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"indextabletdleft\"><a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-write-creative-content\/how-to-use-wordplay\/how-to-write-rhymes\/\" target=\"\" title=\"How to write rhymes for corporate communications\" width=\"150\" border=\"0\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/rhyme-150.png\" alt=\"How to write rhymes for corporate communications\" width=\"150\" height=\"150\" border=\"0\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/rhyme-150.png\" alt=\"How to write rhymes for corporate communications\" width=\"150\" height=\"150\" border=\"0\"\/><\/noscript><\/a>\n<\/td>\n<td class=\"indextabletdright\">\n<p class=\"index-story-headline\"><a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-write-creative-content\/how-to-use-wordplay\/how-to-write-rhymes\/\" target=\"\" rel=\"noopener noreferrer\">How to write rhymes for corporate communications<\/a><\/p>\n<p class=\"index-story-deck\">Rhymes grab attention, gain trust<\/p>\n<p class=\"index-story-intro\">Rhymes and other <em>fluent<\/em> words build trust. Here\u2019s how to get more rhyme into your corporate communications messages.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td colspan=2>\n<hr \/>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"indextabletdleft\"><a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-write-creative-content\/how-to-use-wordplay\/rhythm-in-writing\/\" target=\"\" title=\"How to use rhythm in writing\" width=\"150\" border=\"0\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/rhythm-150.png\" alt=\"How to use rhythm in writing\" width=\"150\" height=\"150\" border=\"0\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/rhythm-150.png\" alt=\"How to use rhythm in writing\" width=\"150\" height=\"150\" border=\"0\"\/><\/noscript><\/a>\n<\/td>\n<td class=\"indextabletdright\">\n<p class=\"index-story-headline\"><a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-write-creative-content\/how-to-use-wordplay\/rhythm-in-writing\/\" target=\"\" rel=\"noopener noreferrer\">How to use rhythm in writing<\/a><\/p>\n<p class=\"index-story-deck\">Make your message ring in their ears<\/p>\n<p class=\"index-story-intro\">You\u2019ve got the beat: Triad, haiku and other rhythmic devices ring in your readers\u2019 ears.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td colspan=2>\n<hr \/>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"indextabletdleft\"><a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-write-creative-content\/how-to-use-wordplay\/a-pun\/\" target=\"\" title=\"How to write a pun\" width=\"150\" border=\"0\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/06\/a-pun-150.png\" alt=\"How to write a pun\" width=\"150\" height=\"150\" border=\"0\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/06\/a-pun-150.png\" alt=\"How to write a pun\" width=\"150\" height=\"150\" border=\"0\"\/><\/noscript><\/a>\n<\/td>\n<td class=\"indextabletdright\">\n<p class=\"index-story-headline\"><a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-write-creative-content\/how-to-use-wordplay\/a-pun\/\" target=\"\" rel=\"noopener noreferrer\">How to write a pun<\/a><\/p>\n<p class=\"index-story-deck\">Twist a phrase, reinvent a clich\u00e9 and more<\/p>\n<p class=\"index-story-intro\">#Brilliant: Create illuminating twists of phrase and plays on words with these techniques.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<table class=\"indextable\" border=\"0\" width=\"100%\" cellspacing=\"0\" cellpadding=\"5px\" align=\"left\">\n<tbody>\n<tr>\n<td colspan=\"2\">\n<h3 class=\"indextableheader\">More on wordplay<\/h3>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"indextabletdleft\"><a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-write-creative-content\/how-to-use-wordplay\/quotes-on-how-to-use-wordplay\/\" target=\"\" title=\"Quotes on how to use wordplay\" width=\"150\" border=\"0\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/quotes-on-how-to-use-wordplay-150.png\" alt=\"Quotes on how to use wordplay\" width=\"150\" height=\"150\" border=\"0\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/quotes-on-how-to-use-wordplay-150.png\" alt=\"Quotes on how to use wordplay\" width=\"150\" height=\"150\" border=\"0\"\/><\/noscript><\/a>\n<\/td>\n<td class=\"indextabletdright\">\n<p class=\"index-story-headline\"><a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-write-creative-content\/how-to-use-wordplay\/quotes-on-how-to-use-wordplay\/\" target=\"\" rel=\"noopener noreferrer\">Quotes on how to use wordplay<\/a><\/p>\n<p class=\"index-story-deck\">What writers and others say<\/p>\n<p class=\"index-story-intro\">\u201cWhy isn\u2019t \u2018phonetic\u2019 spelled the way it sounds?\u201d \u2014 The Atomic Caf\u00e9<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><br style=\"clear:both;\"\/><\/p>\n<p style=\"margin-top: 20px;\">Get <strong><a href=\"https:\/\/revvingupreadership.com\/writing\/how-to-write-creative-content\/how-to-use-wordplay\/\" title=\"More tips on wordplay\" class=\"locked\" target=\"_blank\" rel=\"noopener noreferrer\">More tips on wordplay<\/a><\/strong> on Rev Up Readership.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Surprise and delight readers with plays on words Why use wordplay in writing? Why wordplay works in communications We pay attention to and remember puns, alliteration Your brain on wordplay: Wordplay changes readers\u2019 minds and moves them to act. So why not add wordplay to your message today? Types of wordplay to use in writing [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":25917,"parent":4163,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"class_list":{"0":"post-3990","1":"page","2":"type-page","3":"status-publish","4":"has-post-thumbnail","6":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v23.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to use wordplay in writing<\/title>\n<meta name=\"description\" content=\"Want to captivate your readers? Get the media to steal your sound bites? Make your message more eloquent and memorable? Wordplay can help.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-write-creative-content\/how-to-use-wordplay\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to use wordplay in writing\" \/>\n<meta property=\"og:description\" content=\"Want to captivate your readers? Get the media to steal your sound bites? Make your message more eloquent and memorable? 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