{"id":33006,"date":"2023-11-14T08:19:28","date_gmt":"2023-11-14T12:19:28","guid":{"rendered":"https:\/\/www.wyliecomm.com\/?page_id=33006"},"modified":"2024-02-28T11:07:46","modified_gmt":"2024-02-28T15:07:46","slug":"business-storytelling-training","status":"publish","type":"page","link":"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/","title":{"rendered":"Tell great stories with our business storytelling training"},"content":{"rendered":"<div id=\"ChatGPTCont\" class=\"TopRowCont\" style=\"\">\n<div id=\"ChatGPTLeft\" class=\"TopRowLeft\" style=\"\"><img decoding=\"async\" data-attachment-id=\"33005\" data-permalink=\"https:\/\/www.wyliecomm.com\/business-storytelling-training-2\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/11\/business-storytelling-training.png\" data-orig-size=\"337,300\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"business-storytelling-training\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/11\/business-storytelling-training-300x267.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/11\/business-storytelling-training.png\" tabindex=\"0\" role=\"button\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/11\/business-storytelling-training.png\" alt=\"Business storytelling training\" title=\"Business storytelling training\" width=\"auto\" height=\"auto\" class=\"alignright size-full wp-image-33005 lazyload\" data-srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/11\/business-storytelling-training.png 337w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/11\/business-storytelling-training-300x267.png 300w\" data-sizes=\"(max-width: 337px) 100vw, 337px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 337px; --smush-placeholder-aspect-ratio: 337\/300;\" \/><noscript><img decoding=\"async\" data-attachment-id=\"33005\" data-permalink=\"https:\/\/www.wyliecomm.com\/business-storytelling-training-2\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/11\/business-storytelling-training.png\" data-orig-size=\"337,300\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"business-storytelling-training\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/11\/business-storytelling-training-300x267.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/11\/business-storytelling-training.png\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/11\/business-storytelling-training.png\" alt=\"Business storytelling training\" title=\"Business storytelling training\" width=\"auto\" height=\"auto\" class=\"alignright size-full wp-image-33005\" srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/11\/business-storytelling-training.png 337w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/11\/business-storytelling-training-300x267.png 300w\" sizes=\"(max-width: 337px) 100vw, 337px\" \/><\/noscript>\n<\/div>\n<div id=\"ChatGPTRight\" class=\"TopRowRight\" style=\"\">\n<h1 class=\"HPH2\" style=\"margin-top: 20px;\">Tell great stories with our business storytelling training<\/h1>\n<h3>Shake off your \u2018just the facts\u2019 training in this writing workshop<\/h3>\n<p>As ad giant David Ogilvy famously said, \u201cNobody ever sold anybody anything by boring them to death.\u201d Most organizations seem to have missed that memo.<\/p>\n<p>That\u2019s too bad. Because storytelling is \u201cthe most powerful form of human communication,\u201d according to Peg Neuhauser, author of <em>Corporate Legends and Lore<\/em>.<\/p>\n<p>Indeed, research shows that storytelling helps organizations:<\/p>\n<ul>\n<li>Get shared<\/li>\n<li>Boost credibility<\/li>\n<li>Communicate better<\/li>\n<li>Grab and keep audience attention<\/li>\n<li>Help people understand your message<\/li>\n<li>Make your messages more memorable<\/li>\n<li>Build better connections with customers and others<\/li>\n<li>Make your audience members\u2019 brains light up<\/li>\n<li>Move people to act<\/li>\n<\/ul>\n<p>In this writing workshop, you\u2019ll learn out-of-the-box, proven-in-the-lab storytelling techniques. You\u2019ll find out how to write dynamic, engaging stories that persuade and engage. You\u2019ll discover how to connect with your target audience and convey the great work your organization does.<\/p>\n<p><!--\n\n<h5>\u201cOne of the best career experiences I\u2019ve had. The piece I worked on at the workshop has improved measurably. I found Rev Up Readability to be highly relevant to my daily work.\u201d<\/h5>\n\n\n\n\n<h6>\u2014 Scott Worden, manager, corporate communications &amp; PR, Magna International<br \/>\n<a href=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/corporate-communication-training-programs\/corporate-communication-skills-training\/corporate-communication-training-courses\/\">Read more rave reviews<\/a><\/h6>\n\n-->\n<\/div>\n<div id=\"ChatGPTCTACont\" style=\"text-align:center; width:50%; margin-left: auto; margin-right: auto;\">\n<div class=\"ChatGPTCTA\"  style=\"float:none; width:100%;\">\n<h2 style=\"font-weight: 900;\">Team training<\/h2>\n<p>Get a customized workshop at your convenience.<\/p>\n<div id='Book-now' class='widgets_on_page wop_tiny1  wop_small1  wop_medium1  wop_large1  wop_wide1'>\n\t\t\t<ul><li id=\"custom_html-88\" class=\"widget_text widget widget_custom_html\"><div class=\"textwidget custom-html-widget\"><div class=\"btn btn--depth\" style=\"text-align: center;  margin: 10px 0 20px; width:100%;\"><a id=\"btnTT\" style=\"\" title=\"Book now\" href=\"https:\/\/www.wyliecomm.com\/rfp\/\" target=\"\" rel=\"noopener noreferrer\" data-width=\"91\">BOOK NOW<\/a>\r\n<!-- [if mso]>\r\n<p style=\"line-height:0;margin:0;\"><v:roundrect xmlns:v=\"urn:schemas-microsoft-com:vml\" href=\"https:\/\/www.wyliecomm.com\/rfp\/\" style=\"width:153px\" arcsize=\"8%\" strokecolor=\"#D96237\" filled=\"t\"><v:fill type=\"gradient\" angle=\"180\" color=\"#D96237\" color2=\"#D96237\"><\/v:fill><v:textbox style=\"mso-fit-shape-to-text:t\" inset=\"0px,11px,0px,11px\"><center style=\"font-size:16px;line-height:24px;color:#FFFFFF;font-family:sans-serif;font-weight:bold;mso-line-height-rule:exactly;mso-text-raise:4px\">BOOK NOW<\/center><\/v:textbox><\/v:roundrect><\/p>\r\n<![endif]--><\/div>\r\n<\/div><\/li><\/ul><\/div><!-- widgets_on_page -->\n<\/div>\n<\/div>\n<div id=\"WYWL\">\n<h2 class=\"HPH3\">What you\u2019ll learn in this writing workshop<\/h2>\n<p>In this storytelling workshop, you will build your storytelling skills so you can:<\/p>\n<div class=\"WLRow\" style=\"\">\n<div class=\"WLUnit\" style=\"\">\n<div class=\"WLImg\" style=\"\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"32680\" data-permalink=\"https:\/\/www.wyliecomm.com\/storytelling\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/storytelling.png\" data-orig-size=\"104,104\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"storytelling\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/storytelling.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/storytelling.png\" tabindex=\"0\" role=\"button\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/storytelling.png\" alt=\"Master the Art of Storytelling\" title=\"Master the Art of Storytelling\" width=\"104\" height=\"104\" class=\"aligncenter size-full wp-image-32680 lazyload\" data-srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/storytelling.png 104w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/storytelling-100x100.png 100w\" data-sizes=\"(max-width: 104px) 100vw, 104px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 104px; --smush-placeholder-aspect-ratio: 104\/104;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"32680\" data-permalink=\"https:\/\/www.wyliecomm.com\/storytelling\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/storytelling.png\" data-orig-size=\"104,104\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"storytelling\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/storytelling.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/storytelling.png\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/storytelling.png\" alt=\"Master the Art of Storytelling\" title=\"Master the Art of Storytelling\" width=\"104\" height=\"104\" class=\"aligncenter size-full wp-image-32680\" srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/storytelling.png 104w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/storytelling-100x100.png 100w\" sizes=\"(max-width: 104px) 100vw, 104px\" \/><\/noscript><\/div>\n<div class=\"WLtxt\" style=\"\">\n<h4><strong>Master the Art of Storytelling<\/strong><\/h4>\n<p>Learn <em>the<\/em> question to ask in an interview to get a great story. Learn to write stories that win the hearts and minds of your readers. Learn to find the narrative line, structure for story and start with the snake. Plus: Our four-part storytelling template will change your life.<\/p>\n<\/div>\n<\/div>\n<div class=\"WLUnit\" style=\"\">\n<div class=\"WLImg\" style=\"\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"32681\" data-permalink=\"https:\/\/www.wyliecomm.com\/fascinated\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/fascinated.png\" data-orig-size=\"104,104\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"fascinated\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/fascinated.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/fascinated.png\" tabindex=\"0\" role=\"button\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/fascinated.png\" alt=\"Color Readers Fascinated\" title=\"Color Readers Fascinated\" width=\"104\" height=\"104\" class=\"aligncenter size-full wp-image-32681 lazyload\" data-srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/fascinated.png 104w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/fascinated-100x100.png 100w\" data-sizes=\"(max-width: 104px) 100vw, 104px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 104px; --smush-placeholder-aspect-ratio: 104\/104;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"32681\" data-permalink=\"https:\/\/www.wyliecomm.com\/fascinated\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/fascinated.png\" data-orig-size=\"104,104\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"fascinated\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/fascinated.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/fascinated.png\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/fascinated.png\" alt=\"Color Readers Fascinated\" title=\"Color Readers Fascinated\" width=\"104\" height=\"104\" class=\"aligncenter size-full wp-image-32681\" srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/fascinated.png 104w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/fascinated-100x100.png 100w\" sizes=\"(max-width: 104px) 100vw, 104px\" \/><\/noscript><\/div>\n<div class=\"WLtxt\" style=\"\">\n<h4><strong>Color Readers Fascinated<\/strong><\/h4>\n<p>There\u2019s a 1:1 correlation between concrete words and understanding. Concrete phrases are 400% more memorable than abstract ones. Learn 6 ways to tap the power of concrete details to make your message more interesting, understandable and effective.<\/p>\n<\/div>\n<\/div>\n<div class=\"WLUnit\" style=\"\">\n<div class=\"WLImg\" style=\"\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"32683\" data-permalink=\"https:\/\/www.wyliecomm.com\/magic\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/magic.png\" data-orig-size=\"104,104\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"magic\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/magic.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/magic.png\" tabindex=\"0\" role=\"button\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/magic.png\" alt=\"Make Magic with Metaphor\" title=\"Make Magic with Metaphor\" width=\"104\" height=\"104\" class=\"aligncenter size-full wp-image-32683 lazyload\" data-srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/magic.png 104w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/magic-100x100.png 100w\" data-sizes=\"(max-width: 104px) 100vw, 104px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 104px; --smush-placeholder-aspect-ratio: 104\/104;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"32683\" data-permalink=\"https:\/\/www.wyliecomm.com\/magic\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/magic.png\" data-orig-size=\"104,104\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"magic\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/magic.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/magic.png\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/magic.png\" alt=\"Make Magic with Metaphor\" title=\"Make Magic with Metaphor\" width=\"104\" height=\"104\" class=\"aligncenter size-full wp-image-32683\" srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/magic.png 104w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/magic-100x100.png 100w\" sizes=\"(max-width: 104px) 100vw, 104px\" \/><\/noscript><\/div>\n<div class=\"WLtxt\" style=\"\">\n<h4><strong>Make Magic with Metaphor<\/strong><\/h4>\n<p>Learn to say in five words what it usually takes five paragraphs to say with metaphor. You\u2019ll learn to craft a compelling metaphor with our fill-in-the-blanks formula. Plus: Learn which kinds of metaphors to choose and where to place them \u2014 all based on 50 years of research.<\/p>\n<\/div>\n<\/div>\n<div class=\"WLUnit\" style=\"\">\n<div class=\"WLImg\" style=\"\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"32682\" data-permalink=\"https:\/\/www.wyliecomm.com\/wordplay-4\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/wordplay.png\" data-orig-size=\"104,104\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"wordplay\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/wordplay.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/wordplay.png\" tabindex=\"0\" role=\"button\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/wordplay.png\" alt=\"Make Magic with Metaphor\" title=\"Make Magic with Metaphor\" width=\"104\" height=\"104\" class=\"aligncenter size-full wp-image-32682 lazyload\" data-srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/wordplay.png 104w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/wordplay-100x100.png 100w\" data-sizes=\"(max-width: 104px) 100vw, 104px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 104px; --smush-placeholder-aspect-ratio: 104\/104;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"32682\" data-permalink=\"https:\/\/www.wyliecomm.com\/wordplay-4\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/wordplay.png\" data-orig-size=\"104,104\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"wordplay\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/wordplay.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/wordplay.png\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/wordplay.png\" alt=\"Make Magic with Metaphor\" title=\"Make Magic with Metaphor\" width=\"104\" height=\"104\" class=\"aligncenter size-full wp-image-32682\" srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/wordplay.png 104w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/wordplay-100x100.png 100w\" sizes=\"(max-width: 104px) 100vw, 104px\" \/><\/noscript><\/div>\n<div class=\"WLtxt\" style=\"\">\n<h4><strong>Play With Your Words<\/strong><\/h4>\n<p>Wordplay is 166% more persuasive and 229% easier to remember, according to one study. Learn to make your readers\u2019 brains light up with wordplay. You\u2019ll go beyond twist of phrase. You\u2019ll sub soundalikes; list, rhyme and twist \u2014 even coin new words.<\/p>\n<\/div>\n<\/div>\n<div class=\"WLUnit\" style=\"\">\n<div class=\"WLImg\" style=\"\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"32650\" data-permalink=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/web-writing-workshop\/pyramid\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/pyramid.png\" data-orig-size=\"104,104\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"pyramid\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/pyramid.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/pyramid.png\" tabindex=\"0\" role=\"button\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/pyramid.png\" alt=\"Think Outside the Pyramid\" title=\"Think Outside the Pyramid\" width=\"104\" height=\"104\" class=\"aligncenter size-full wp-image-32650 lazyload\" data-srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/pyramid.png 104w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/pyramid-100x100.png 100w\" data-sizes=\"(max-width: 104px) 100vw, 104px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 104px; --smush-placeholder-aspect-ratio: 104\/104;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"32650\" data-permalink=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/web-writing-workshop\/pyramid\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/pyramid.png\" data-orig-size=\"104,104\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"pyramid\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/pyramid.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/pyramid.png\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/pyramid.png\" alt=\"Think Outside the Pyramid\" title=\"Think Outside the Pyramid\" width=\"104\" height=\"104\" class=\"aligncenter size-full wp-image-32650\" srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/pyramid.png 104w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/pyramid-100x100.png 100w\" sizes=\"(max-width: 104px) 100vw, 104px\" \/><\/noscript><\/div>\n<div class=\"WLtxt\" style=\"\">\n<h4><strong>Think Outside the Pyramid<\/strong><\/h4>\n<p>You wouldn\u2019t tell the Cinderella story by leading with the bottom line: And they lived happily ever after. Storytelling and the inverted pyramid are mutually exclusive. Learn a structure that makes every piece you write more engaging. Learn to lead with a bang and leave a lasting impression.<\/p>\n<\/div>\n<\/div>\n<div class=\"WLUnit\" style=\"\">\n<div class=\"WLImg\" style=\"\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"32684\" data-permalink=\"https:\/\/www.wyliecomm.com\/eloquent\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/eloquent.png\" data-orig-size=\"104,104\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"eloquent\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/eloquent.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/eloquent.png\" tabindex=\"0\" role=\"button\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/eloquent.png\" alt=\"Make Executives Sound Eloquent\" title=\"Make Executives Sound Eloquent\" width=\"104\" height=\"104\" class=\"aligncenter size-full wp-image-32684 lazyload\" data-srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/eloquent.png 104w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/eloquent-100x100.png 100w\" data-sizes=\"(max-width: 104px) 100vw, 104px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 104px; --smush-placeholder-aspect-ratio: 104\/104;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"32684\" data-permalink=\"https:\/\/www.wyliecomm.com\/eloquent\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/eloquent.png\" data-orig-size=\"104,104\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"eloquent\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/eloquent.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/eloquent.png\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/eloquent.png\" alt=\"Make Executives Sound Eloquent\" title=\"Make Executives Sound Eloquent\" width=\"104\" height=\"104\" class=\"aligncenter size-full wp-image-32684\" srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/eloquent.png 104w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/eloquent-100x100.png 100w\" sizes=\"(max-width: 104px) 100vw, 104px\" \/><\/noscript><\/div>\n<div class=\"WLtxt\" style=\"\">\n<h4><strong>Make Executives Sound Eloquent<\/strong><\/h4>\n<p>Learn how to reverse-engineer your favorite quotes, metaphors, wordplay and other messages. Use this technique to write executive quotes worthy of Winston Churchill, Harry Truman, Ronald Reagan and other great leaders.<\/p>\n<\/div>\n<\/div>\n<div class=\"WLUnit\" style=\"\">\n<div class=\"WLImg\" style=\"\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"32627\" data-permalink=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/email-marketing-course\/live\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/live.png\" data-orig-size=\"104,104\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"live\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/live.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/live.png\" tabindex=\"0\" role=\"button\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/live.png\" alt=\"Master skills in live editing sessions\" title=\"Master skills in live editing sessions\" width=\"104\" height=\"104\" class=\"aligncenter size-full wp-image-32627 lazyload\" data-srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/live.png 104w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/live-100x100.png 100w\" data-sizes=\"(max-width: 104px) 100vw, 104px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 104px; --smush-placeholder-aspect-ratio: 104\/104;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"32627\" data-permalink=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/email-marketing-course\/live\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/live.png\" data-orig-size=\"104,104\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"live\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/live.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/live.png\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/live.png\" alt=\"Master skills in live editing sessions\" title=\"Master skills in live editing sessions\" width=\"104\" height=\"104\" class=\"aligncenter size-full wp-image-32627\" srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/live.png 104w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/09\/live-100x100.png 100w\" sizes=\"(max-width: 104px) 100vw, 104px\" \/><\/noscript><\/div>\n<div class=\"WLtxt\" style=\"\">\n<h4><strong>Master skills in live editing sessions<\/strong><\/h4>\n<p>Let Ann help you write your message! In our Master Classes, you\u2019ll get feedback from Ann in quick in-class writing sessions. You\u2019ll watch as Ann edits your homework live in class. And you\u2019ll learn from your colleagues&#8217; feedback as well.<\/p>\n<p>That\u2019s how we put the <strong><em>master<\/em><\/strong> in the Master Class!<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"CGPTWho\">\n<h2>Who should attend this writing workshop<\/h2>\n<p>In this storytelling course, you\u2019ll learn to write effective stories for:<\/p>\n<div class=\"WTRow\" style=\"padding: 10px 0;\">\n<div class=\"WTUnit WCUnit\" style=\"\">\n<ul id=\"WCFList\" class=\"WCList\">\n<li>Blogs<\/li>\n<li>Brochures<\/li>\n<li>Case studies<\/li>\n<li>Content marketing<\/li>\n<li>Corporate communications<\/li>\n<li>Emails<\/li>\n<li>Event invitations<\/li>\n<\/ul>\n<\/div>\n<div class=\"WTUnit WCUnit\" style=\"\">\n<ul id=\"WCSList\" class=\"WCList\">\n<li>Executive messages<\/li>\n<li>Feature stories, other long-form messages<\/li>\n<li>Internal communications<\/li>\n<li>Magazine articles<\/li>\n<li>Marketing pieces<\/li>\n<li>Newsletters<\/li>\n<\/ul>\n<\/div>\n<div class=\"WTUnit WCUnit\" style=\"\">\n<ul id=\"WCTList\" class=\"WCList\">\n<li>Press releases, other PR pieces<\/li>\n<li>Proposals<\/li>\n<li>Social media<\/li>\n<li>Storytelling<\/li>\n<li>Webpages<\/li>\n<li>White papers, other lead magnets<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"AboutAnnDiv\" class=\"twoCol\">\n<div id=\"AboutAnnHeaderDiv\">\n<h2 id=\"AboutAnnHeader\">About the writing workshop trainer, Ann Wylie<\/h2>\n<\/div>\n<div id=\"AboutAnnImgDiv\"><img decoding=\"async\" data-attachment-id=\"32675\" data-permalink=\"https:\/\/www.wyliecomm.com\/ann-transparent\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/Ann-transparent.png\" data-orig-size=\"424,300\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Ann-transparent\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/Ann-transparent-300x212.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/Ann-transparent.png\" tabindex=\"0\" role=\"button\" id=\"AboutAnnImg\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/Ann-transparent.png\" alt=\"About the writing workshop trainer, Ann Wylie\" title=\"About the writing workshop trainer, Ann Wylie\" width=\"400\" height=\"auto\" class=\"alignright size-full wp-image-32675 lazyload\" data-srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/Ann-transparent.png 424w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/Ann-transparent-300x212.png 300w\" data-sizes=\"(max-width: 424px) 100vw, 424px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 424px; --smush-placeholder-aspect-ratio: 424\/300;\" \/><noscript><img decoding=\"async\" data-attachment-id=\"32675\" data-permalink=\"https:\/\/www.wyliecomm.com\/ann-transparent\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/Ann-transparent.png\" data-orig-size=\"424,300\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Ann-transparent\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/Ann-transparent-300x212.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/Ann-transparent.png\" tabindex=\"0\" role=\"button\" id=\"AboutAnnImg\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/Ann-transparent.png\" alt=\"About the writing workshop trainer, Ann Wylie\" title=\"About the writing workshop trainer, Ann Wylie\" width=\"400\" height=\"auto\" class=\"alignright size-full wp-image-32675\" srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/Ann-transparent.png 424w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/10\/Ann-transparent-300x212.png 300w\" sizes=\"(max-width: 424px) 100vw, 424px\" \/><\/noscript><\/div>\n<div id=\"AboutAnnDescDiv\">Ann Wylie works with communicators who want to reach more readers and with organizations that want to get the word out.<\/p>\n<p>Ann has earned <strong>60 communication awards<\/strong>, including two International Association of Business Communicators Gold Quills \u2014 the Pulitzer Prizes of corporate communications.<\/p>\n<p>Now she shares her award-winning techniques with other communicators via her writing workshops.<\/p>\n<p>Ann\u2019s training business has taken her from <strong>Hollywood<\/strong> to <strong>Helsinki<\/strong>. There, she helps communicators in organizations like <strong>Coca-Cola, Toyota, Salesforce<\/strong> and <strong>Eli Lilly<\/strong>. In Ann\u2019s classes, they polish their skills and find new inspiration for their work.<\/p>\n<\/div>\n<\/div>\n<div id=\"CGPTHi\" class=\"fullWidth\">\n<h2>Are you ready to become a great storyteller?<\/h2>\n<p>In this writing workshop, you\u2019ll learn how to master the art of storytelling for business. Leave with online storytelling techniques that get your messages read and acted upon.<\/p>\n<p>Because when it comes to engaging the hearts and minds of your audience members, whoever tells the best story wins.<\/p>\n<\/div>\n<h5>\u201cAnn Wylie will help you take your writing from mundane to memorable, dull to dazzling, \u2018blah blah blah\u2019 to brilliant.\u201d<\/h5>\n<h6>\u2014 Anahi Macauley, strategic messaging specialist, Federal Reserve Bank of Philadelphia<br \/>\n<a href=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/corporate-communication-training-programs\/brand-storytelling-training\/brand-storytelling-workshop\/\">Read more rave reviews<\/a><\/h6>\n<div id=\"ChatGPTCTACont\" style=\"text-align:center; width:50%; margin-left: auto; margin-right: auto;\">\n<div class=\"ChatGPTCTA\"  style=\"float:none; width:100%;\">\n<h2 style=\"font-weight: 900;\">Team training<\/h2>\n<p>Get a customized workshop at your convenience.<\/p>\n<div id='Book-now' class='widgets_on_page wop_tiny1  wop_small1  wop_medium1  wop_large1  wop_wide1'>\n\t\t\t<ul><li id=\"custom_html-88\" class=\"widget_text widget widget_custom_html\"><div class=\"textwidget custom-html-widget\"><div class=\"btn btn--depth\" style=\"text-align: center;  margin: 10px 0 20px; width:100%;\"><a id=\"btnTT\" style=\"\" title=\"Book now\" href=\"https:\/\/www.wyliecomm.com\/rfp\/\" target=\"\" rel=\"noopener noreferrer\" data-width=\"91\">BOOK NOW<\/a>\r\n<!-- [if mso]>\r\n<p style=\"line-height:0;margin:0;\"><v:roundrect xmlns:v=\"urn:schemas-microsoft-com:vml\" href=\"https:\/\/www.wyliecomm.com\/rfp\/\" style=\"width:153px\" arcsize=\"8%\" strokecolor=\"#D96237\" filled=\"t\"><v:fill type=\"gradient\" angle=\"180\" color=\"#D96237\" color2=\"#D96237\"><\/v:fill><v:textbox style=\"mso-fit-shape-to-text:t\" inset=\"0px,11px,0px,11px\"><center style=\"font-size:16px;line-height:24px;color:#FFFFFF;font-family:sans-serif;font-weight:bold;mso-line-height-rule:exactly;mso-text-raise:4px\">BOOK NOW<\/center><\/v:textbox><\/v:roundrect><\/p>\r\n<![endif]--><\/div>\r\n<\/div><\/li><\/ul><\/div><!-- widgets_on_page -->\n<\/div>\n<\/div>\n<p style=\"clear:both;\">Learn about our other <a href=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/\">training courses<\/a>.<\/p>\n<p><strong>Questions?<\/strong> Please <a href=\"mailto:Ann@WylieComm.com?subject=Question about storytelling workshop\" target=\"_blank\" rel=\"noopener\">contact Ann<\/a>.<\/p>\n<style>\n.entry-header {display: none;}\n.breadcrumb {display:none;}\n.site-inner {padding-top: 0px;}\n<\/style>\n","protected":false},"excerpt":{"rendered":"<p>Tell great stories with our business storytelling training Shake off your \u2018just the facts\u2019 training in this writing workshop As ad giant David Ogilvy famously said, \u201cNobody ever sold anybody anything by boring them to death.\u201d Most organizations seem to have missed that memo. That\u2019s too bad. Because storytelling is \u201cthe most powerful form of [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":11728,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"class_list":{"0":"post-33006","1":"page","2":"type-page","3":"status-publish","5":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v23.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Business storytelling training<\/title>\n<meta name=\"description\" content=\"Learn how to master the art of storytelling for business\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Business storytelling training\" \/>\n<meta property=\"og:description\" content=\"Learn how to master the art of storytelling for business\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/\" \/>\n<meta property=\"og:site_name\" content=\"Wylie Communications, Inc.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/WylieCommunications\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-28T15:07:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/11\/business-storytelling-training.png\" \/>\n\t<meta property=\"og:image:width\" content=\"337\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Tell great stories with our business storytelling training\" \/>\n<meta name=\"twitter:site\" content=\"@AnnWylie\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/\",\"url\":\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/\",\"name\":\"Business storytelling training\",\"isPartOf\":{\"@id\":\"https:\/\/www.wyliecomm.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/11\/business-storytelling-training.png\",\"datePublished\":\"2023-11-14T12:19:28+00:00\",\"dateModified\":\"2024-02-28T15:07:46+00:00\",\"description\":\"Learn how to master the art of storytelling for business\",\"breadcrumb\":{\"@id\":\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/#primaryimage\",\"url\":\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/11\/business-storytelling-training.png\",\"contentUrl\":\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/11\/business-storytelling-training.png\",\"width\":337,\"height\":300},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.wyliecomm.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Corporate communications training\",\"item\":\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Writing classes\",\"item\":\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Tell great stories with our business storytelling training\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.wyliecomm.com\/#website\",\"url\":\"https:\/\/www.wyliecomm.com\/\",\"name\":\"Wylie Communications, Inc.\",\"description\":\"Writing workshops, communication consulting and writing services\",\"publisher\":{\"@id\":\"https:\/\/www.wyliecomm.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.wyliecomm.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.wyliecomm.com\/#organization\",\"name\":\"Wylie Communications Inc.\",\"url\":\"https:\/\/www.wyliecomm.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.wyliecomm.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/04\/wylie_new_logo-300.png\",\"contentUrl\":\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/04\/wylie_new_logo-300.png\",\"width\":300,\"height\":300,\"caption\":\"Wylie Communications Inc.\"},\"image\":{\"@id\":\"https:\/\/www.wyliecomm.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/WylieCommunications\",\"https:\/\/x.com\/AnnWylie\",\"https:\/\/www.instagram.com\/wyliecomm\/\",\"https:\/\/www.linkedin.com\/company\/wylie-communications-inc-\",\"https:\/\/www.pinterest.com\/wyliecomminc\/\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Business storytelling training","description":"Learn how to master the art of storytelling for business","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/","og_locale":"en_US","og_type":"article","og_title":"Business storytelling training","og_description":"Learn how to master the art of storytelling for business","og_url":"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/","og_site_name":"Wylie Communications, Inc.","article_publisher":"https:\/\/www.facebook.com\/WylieCommunications","article_modified_time":"2024-02-28T15:07:46+00:00","og_image":[{"width":337,"height":300,"url":"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/11\/business-storytelling-training.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_title":"Tell great stories with our business storytelling training","twitter_site":"@AnnWylie","twitter_misc":{"Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/","url":"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/","name":"Business storytelling training","isPartOf":{"@id":"https:\/\/www.wyliecomm.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/#primaryimage"},"image":{"@id":"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/#primaryimage"},"thumbnailUrl":"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/11\/business-storytelling-training.png","datePublished":"2023-11-14T12:19:28+00:00","dateModified":"2024-02-28T15:07:46+00:00","description":"Learn how to master the art of storytelling for business","breadcrumb":{"@id":"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/#primaryimage","url":"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/11\/business-storytelling-training.png","contentUrl":"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/11\/business-storytelling-training.png","width":337,"height":300},{"@type":"BreadcrumbList","@id":"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.wyliecomm.com\/"},{"@type":"ListItem","position":2,"name":"Corporate communications training","item":"https:\/\/www.wyliecomm.com\/corporate-communications-training\/"},{"@type":"ListItem","position":3,"name":"Writing classes","item":"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/"},{"@type":"ListItem","position":4,"name":"Tell great stories with our business storytelling training"}]},{"@type":"WebSite","@id":"https:\/\/www.wyliecomm.com\/#website","url":"https:\/\/www.wyliecomm.com\/","name":"Wylie Communications, Inc.","description":"Writing workshops, communication consulting and writing services","publisher":{"@id":"https:\/\/www.wyliecomm.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.wyliecomm.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.wyliecomm.com\/#organization","name":"Wylie Communications Inc.","url":"https:\/\/www.wyliecomm.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.wyliecomm.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/04\/wylie_new_logo-300.png","contentUrl":"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/04\/wylie_new_logo-300.png","width":300,"height":300,"caption":"Wylie Communications Inc."},"image":{"@id":"https:\/\/www.wyliecomm.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/WylieCommunications","https:\/\/x.com\/AnnWylie","https:\/\/www.instagram.com\/wyliecomm\/","https:\/\/www.linkedin.com\/company\/wylie-communications-inc-","https:\/\/www.pinterest.com\/wyliecomminc\/"]}]}},"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/P4rlSw-8Am","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/www.wyliecomm.com\/wp-json\/wp\/v2\/pages\/33006"}],"collection":[{"href":"https:\/\/www.wyliecomm.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.wyliecomm.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.wyliecomm.com\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wyliecomm.com\/wp-json\/wp\/v2\/comments?post=33006"}],"version-history":[{"count":0,"href":"https:\/\/www.wyliecomm.com\/wp-json\/wp\/v2\/pages\/33006\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.wyliecomm.com\/wp-json\/wp\/v2\/pages\/11728"}],"wp:attachment":[{"href":"https:\/\/www.wyliecomm.com\/wp-json\/wp\/v2\/media?parent=33006"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}