{"id":31508,"date":"2023-01-01T10:12:12","date_gmt":"2023-01-01T14:12:12","guid":{"rendered":"https:\/\/www.wyliecomm.com\/?p=31508"},"modified":"2023-02-20T09:46:10","modified_gmt":"2023-02-20T13:46:10","slug":"how-to-create-metaphors-and-similes","status":"publish","type":"post","link":"https:\/\/www.wyliecomm.com\/2023\/01\/how-to-create-metaphors-and-similes\/","title":{"rendered":"How to create metaphors and similes"},"content":{"rendered":"<h2>3 ways to craft clever figures of speech<\/h2>\n<p>When a Hollywood pitchman wants to sell a new horror film about a rampaging dog, he doesn\u2019t have time to explain the storyline. Instead of \u201cthen he did this, then he did that,\u201d he might say:<\/p>\n<figure id=\"attachment_31509\" aria-describedby=\"caption-attachment-31509\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"31509\" data-permalink=\"https:\/\/www.wyliecomm.com\/2023\/01\/how-to-create-metaphors-and-similes\/how-to-create-metaphors-and-similies\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/01\/how-to-create-metaphors-and-similies.png\" data-orig-size=\"450,300\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"how-to-create-metaphors-and-similies\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;&lt;strong&gt;Better than the muse&lt;\/strong&gt; Want to write great metaphors? Practice these 3 approaches for creating vivid analogies. &lt;a href=&quot;https:\/\/www.shutterstock.com\/image-photo\/new-year-2023-balloons-on-white-2224942137&quot; rel=&quot;noopener&quot; target=&quot;_blank&quot;&gt;&lt;em&gt;Image by Coco Ibet&lt;\/em&gt;&lt;\/a&gt;&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/01\/how-to-create-metaphors-and-similies-300x200.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/01\/how-to-create-metaphors-and-similies.png\" tabindex=\"0\" role=\"button\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/01\/how-to-create-metaphors-and-similies.png\" alt=\"How to create metaphors and similes\" title=\"How to create metaphors and similes\" width=\"450\" height=\"300\" class=\"size-full wp-image-31509 lazyload\" data-srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/01\/how-to-create-metaphors-and-similies.png 450w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/01\/how-to-create-metaphors-and-similies-300x200.png 300w\" data-sizes=\"(max-width: 450px) 100vw, 450px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 450px; --smush-placeholder-aspect-ratio: 450\/300;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"31509\" data-permalink=\"https:\/\/www.wyliecomm.com\/2023\/01\/how-to-create-metaphors-and-similes\/how-to-create-metaphors-and-similies\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/01\/how-to-create-metaphors-and-similies.png\" data-orig-size=\"450,300\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"how-to-create-metaphors-and-similies\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;&lt;strong&gt;Better than the muse&lt;\/strong&gt; Want to write great metaphors? Practice these 3 approaches for creating vivid analogies. &lt;a href=&quot;https:\/\/www.shutterstock.com\/image-photo\/new-year-2023-balloons-on-white-2224942137&quot; rel=&quot;noopener&quot; target=&quot;_blank&quot;&gt;&lt;em&gt;Image by Coco Ibet&lt;\/em&gt;&lt;\/a&gt;&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/01\/how-to-create-metaphors-and-similies-300x200.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/01\/how-to-create-metaphors-and-similies.png\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/01\/how-to-create-metaphors-and-similies.png\" alt=\"How to create metaphors and similes\" title=\"How to create metaphors and similes\" width=\"450\" height=\"300\" class=\"size-full wp-image-31509\" srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/01\/how-to-create-metaphors-and-similies.png 450w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2023\/01\/how-to-create-metaphors-and-similies-300x200.png 300w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/noscript><figcaption id=\"caption-attachment-31509\" class=\"wp-caption-text\"><strong>Better than the muse<\/strong> Want to write great metaphors? Practice these 3 approaches for creating vivid analogies. <a href=\"https:\/\/www.shutterstock.com\/es\/image-photo\/metaphor-uniqueness-individuality-art-collage-2172155483\" rel=\"noopener\" target=\"_blank\"><em>Image by svetazi<\/em><\/a><\/figcaption><\/figure>\n<h5 class=\"standalone\">\u201cThink \u2018Jaws\u2019 on paws.\u201d<\/h5>\n<p>Similes and metaphors are a great way to help readers understand your message. Make sure you\u2019re moving beyond cliches \u2014 heart of stone, white as snow \u2014 and <a href=\"https:\/\/www.wyliecomm.com\/2023\/01\/mix-metaphor\/\">mixed metaphors<\/a> to create comparisons that grab readers\u2019 attention and help them see your ideas in a new light.<\/p>\n<p>That\u2019s just one of three ways to develop metaphors that work:<\/p>\n<h3>1. Anchor and twist.<\/h3>\n<p>Call it \u201canchor and twist.\u201d To say more with less, anchor your idea to something your audience understands, then twist it to show how your concept is different from the original.<\/p>\n<p><strong>1. Anchor.<\/strong> \u201cAnchoring is easier than explaining from scratch,\u201d write Chip Heath and Dan Heath, authors of <em>Made to Stick<\/em>.<\/p>\n<p>\u201cWikipedia says an alpaca is \u2018a domesticated species of the South American camelid.\u2019 That\u2019s the explanation. Or, you could say an alpaca is like a small llama. Which one is easier to understand?\u201d<\/p>\n<p>In this case, \u201cJaws\u201d is the anchor.<\/p>\n<p><strong>2. Twist.<\/strong> Highlight the differences as well as the similarities. In this case, \u201con paws\u201d is the twist.<\/p>\n<p><strong>3. Try it.<\/strong> Here\u2019s a fill-in-the-blanks template for an anchor-and-twist metaphor:<\/p>\n<h5 class=\"standalone\">Think of _______ [your topic]<\/h5>\n<h5 class=\"standalone\">as\u00a0 ________ [anchor]<\/h5>\n<h5 class=\"standalone\">for\/but\/with\/on ___________ [twist].<\/h5>\n<p>You might even get an <a href=\"https:\/\/www.wyliecomm.com\/2023\/01\/how-to-write-an-extended-metaphor\/\">extended metaphor<\/a> from this approach.\u00a0<\/p>\n<p>Use this formula for a lead or sound bite in your next piece.<\/p>\n<h3>2. Play the metaphor game.<\/h3>\n<p>In <a href=\"http:\/\/www.amazon.com\/Writers-Coach-Complete-Writing-Strategies\/dp\/1400078695\/ref=sr_1_1?ie=UTF8&amp;qid=1347045839&amp;sr=8-1&amp;keywords=a+writer%27s+coach\" rel=\"noopener\" target=\"_blank\"><em>A Writer\u2019s Coach<\/em><\/a>, Jack Hart shares this story:<\/p>\n<p>\u201cIn <em>A Moveable Feast,<\/em> Hemingway recalls the days when he and Fitzgerald careered through the Spanish countryside in an open car, playing the metaphor game.<\/p>\n<p>\u201cOne would point to an object as it came into view. The other would generate a figure of speech involving it. If he succeeded immediately, the other took his turn. If he failed, he took a drink from a jug of wine and tried again.\u201d<\/p>\n<p>Practice makes perfect. How could you play at making metaphors to polish your skills at writing analogy?<\/p>\n<h3>3. Practice the Popcorn Project.<\/h3>\n<p>In my <a href=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/corporate-communication-training-programs\/brand-storytelling-training\/\">Master the Art of Storytelling workshops<\/a>, we practice observational research with the Popcorn Project.\u00a0<\/p>\n<p>Get some popcorn. (Go ahead. I\u2019ll wait.) Then ask yourself:<\/p>\n<h5 class=\"standalone\">\u201cWhat\u2019s it like?\u201d<\/h5>\n<p>Try it! You\u2019ll find that your writing becomes more rich and interesting when you go beyond listing adjectives \u2014 white and yellow, dry, bumpy \u2014 and start using your senses to compare.<\/p>\n<p>Here are some of my favorite descriptions by workshop attendees:<\/p>\n<h5 class=\"standalone\">The raucous crowd of popcorn has the filmy finish of a satin dress that\u2019s been thrown across the room and landed in a soft lump on the carpet.<\/h5>\n<h5 class=\"standalone\">It&#8217;s the taste of Saturday-night movies, huddled with friends, our chatter filling the night air. It\u2019s like an old friend, reminding me of youth, first kisses and whispers in the night.<\/h5>\n<h5 class=\"standalone\">This popcorn tastes like it was popped last month and shipped across the country in a slow-moving vehicle that stopped at each rest stop the driver passed.<\/h5>\n<p style=\"text-align: center; font-weight: bold;\">How an you create vivid metaphors and similes that make your messages for compelling and comprehensible?<\/p>\n<p>___<\/p>\n<p>Sources: Anna Muoio, \u201cMeet Hollywood\u2019s Mr. Pitch,\u201d <em>Fast Company,<\/em> November 1999<\/p>\n<p>Chip Heath and Dan Heath, <a href=\"http:\/\/www.amazon.com\/gp\/product\/1400064287?ie=UTF8&amp;tag=wwwwyliecomco-20&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=1400064287\" rel=\"noopener\" target=\"_blank\"><em>Made to Stick, <\/em>Random House, 2007<\/p>\n<p>Chip Heath and Dan Heath, \u201c<a href=\"http:\/\/www.fastcompany.com\/898662\/selling-your-innovation-anchor-and-twist\" rel=\"noopener\" target=\"_blank\">Selling Your Innovation: Anchor and Twist<\/a>,\u201d <em>Fast Company,<\/em> July 1, 2008<\/p>\n<div id='MC-AOS-MP' class='widgets_on_page wop_tiny1  wop_small1  wop_medium1  wop_large1  wop_wide1'>\n\t\t\t<ul><li id=\"custom_html-40\" class=\"widget_text widget widget_custom_html\"><div class=\"textwidget custom-html-widget\"><a title=\"Master the Art of Storytelling - Ann Wylie's creative-content workshop\" href=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/\" target=\"\" rel=\"noopener\"><img decoding=\"async\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2024\/02\/storytelling-workshop.png\" alt=\"Master the Art of Storytelling - Ann Wylie's creative-content workshop\" title=\"Master the Art of Storytelling - Ann Wylie's creative-content workshop\" width=\"auto\" height=\"auto\" border=\"0\" style=\"--smush-placeholder-width: 250px; --smush-placeholder-aspect-ratio: 250\/250;float:left; text-align:left; margin: 0 auto; margin-right: 10px; margin-top: 1px; margin-bottom: 5px; background-color: #ffffff; font-size: 18x; line-height: 22px; padding: 0px; color: #FFFFFF; max-width:100%; max-height:100%;\" class=\"img-max lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\"><noscript><img decoding=\"async\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2024\/02\/storytelling-workshop.png\" alt=\"Master the Art of Storytelling - Ann Wylie's creative-content workshop\" title=\"Master the Art of Storytelling - Ann Wylie's creative-content workshop\" width=\"auto\" height=\"auto\" border=\"0\" style=\"float:left; text-align:left; margin: 0 auto; margin-right: 10px; margin-top: 1px; margin-bottom: 5px; background-color: #ffffff; font-size: 18x; line-height: 22px; padding: 0px; color: #FFFFFF; max-width:100%; max-height:100%;\" class=\"img-max\"><\/noscript><\/a><h3>How can you tell better business stories?<\/h3>\r\n<p>Stories are so effective that Og Mandino, the late author of the bestselling <em>The Greatest Salesman in the World<\/em>, says, \u201cIf you have a point, find a story.\u201d<\/p>\r\n\r\n<p>Learn to find, develop and write stories that engage readers\u2019 hearts and minds at <a title=\"Master the Art of Storytelling - Ann Wylie's creative-content workshop\" href=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/\" target=\"\" rel=\"noopener\"><strong>Master the Art of Storytelling<\/strong><\/a>, our content-writing training workshop.<\/p>\r\n\r\n<p>There, you\u2019ll learn how to find the aha! moment that\u2019s the gateway to every anecdote. How to start an anecdote with a bang \u2014 instead of a whimper. And how to use \u201cthe most powerful form of human communication\u201d to grab attention, boost credibility, make messages more memorable and communicate better.<\/p>\r\n\r\n<div class=\"btn btn--depth\" style=\"text-align: center;  margin: 10px 0 20px; width:100%;\"><a id=\"btnTT\" style=\"\" title=\"BOOK NOW\" href=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/\" target=\"\" rel=\"noopener noreferrer\" data-width=\"91\">BOOK NOW<\/a>\r\n<!-- [if mso]>\r\n<p style=\"line-height:0;margin:0;\"><v:roundrect xmlns:v=\"urn:schemas-microsoft-com:vml\" href=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/business-storytelling-training\/\" style=\"width:153px\" arcsize=\"8%\" strokecolor=\"#D96237\" filled=\"t\"><v:fill type=\"gradient\" angle=\"180\" color=\"#f16522\" color2=\"#f16522\"><\/v:fill><v:textbox style=\"mso-fit-shape-to-text:t\" inset=\"0px,11px,0px,11px\"><center style=\"font-size:16px;line-height:24px;color:#FFFFFF;font-family:sans-serif;font-weight:bold;mso-line-height-rule:exactly;mso-text-raise:4px\">BOOK NOW<\/center><\/v:textbox><\/v:roundrect><\/p>\r\n<![endif]--><\/div>\r\n<\/div><\/li><\/ul><\/div><!-- widgets_on_page -->\n","protected":false},"excerpt":{"rendered":"<p>3 ways to craft clever figures of speech<\/p>\n","protected":false},"author":6,"featured_media":31509,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[48],"tags":[47,13082],"class_list":{"0":"post-31508","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-metaphor","8":"tag-metaphor","9":"tag-similles","10":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v23.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to create metaphors and similes<\/title>\n<meta name=\"description\" content=\"Better than the muse: Want to write great metaphors? 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