{"id":26690,"date":"2022-11-05T12:50:26","date_gmt":"2022-11-05T16:50:26","guid":{"rendered":"https:\/\/www.wyliecomm.com\/?p=26690"},"modified":"2023-12-27T12:09:12","modified_gmt":"2023-12-27T16:09:12","slug":"what-is-a-story-angle","status":"publish","type":"post","link":"https:\/\/www.wyliecomm.com\/2022\/11\/what-is-a-story-angle\/","title":{"rendered":"What is a story angle?"},"content":{"rendered":"<h2>4 ways to find your focus<\/h2>\n<p>My favorite scene in \u201cPlanes, Trains and Automobiles\u201d is when Steve Martin finally blows his stack at John Candy\u2019s irritating character.<\/p>\n<figure id=\"attachment_30843\" aria-describedby=\"caption-attachment-30843\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"30843\" data-permalink=\"https:\/\/www.wyliecomm.com\/2022\/11\/what-is-a-story-angle\/what-is-a-story-angle-2\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/11\/what-is-a-story-angle.png\" data-orig-size=\"450,300\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"what-is-a-story-angle\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;&lt;strong&gt;Here\u2019s an idea: Have a point!&lt;\/strong&gt; To find your story angle, focus on a single idea, summarize that idea in one sentence and use that sentence high in your story. &lt;a href=&quot;https:\/\/www.shutterstock.com\/image-photo\/happy-woman-curly-hair-got-inspiration-2103309467&quot; rel=&quot;noopener&quot; target=&quot;_blank&quot;&gt;&lt;em&gt;Image by Cast Of Thousands&lt;\/em&gt;&lt;\/a&gt;&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/11\/what-is-a-story-angle-300x200.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/11\/what-is-a-story-angle.png\" tabindex=\"0\" role=\"button\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/11\/what-is-a-story-angle.png\" alt=\"What is a story angle\" title=\"What is a story angle\" width=\"450\" height=\"300\" class=\"size-full wp-image-30843 lazyload\" data-srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/11\/what-is-a-story-angle.png 450w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/11\/what-is-a-story-angle-300x200.png 300w\" data-sizes=\"(max-width: 450px) 100vw, 450px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 450px; --smush-placeholder-aspect-ratio: 450\/300;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"30843\" data-permalink=\"https:\/\/www.wyliecomm.com\/2022\/11\/what-is-a-story-angle\/what-is-a-story-angle-2\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/11\/what-is-a-story-angle.png\" data-orig-size=\"450,300\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"what-is-a-story-angle\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;&lt;strong&gt;Here\u2019s an idea: Have a point!&lt;\/strong&gt; To find your story angle, focus on a single idea, summarize that idea in one sentence and use that sentence high in your story. &lt;a href=&quot;https:\/\/www.shutterstock.com\/image-photo\/happy-woman-curly-hair-got-inspiration-2103309467&quot; rel=&quot;noopener&quot; target=&quot;_blank&quot;&gt;&lt;em&gt;Image by Cast Of Thousands&lt;\/em&gt;&lt;\/a&gt;&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/11\/what-is-a-story-angle-300x200.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/11\/what-is-a-story-angle.png\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/11\/what-is-a-story-angle.png\" alt=\"What is a story angle\" title=\"What is a story angle\" width=\"450\" height=\"300\" class=\"size-full wp-image-30843\" srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/11\/what-is-a-story-angle.png 450w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/11\/what-is-a-story-angle-300x200.png 300w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/noscript><figcaption id=\"caption-attachment-30843\" class=\"wp-caption-text\"><strong>Here\u2019s an idea <\/strong>Have a point! To find your story angle, focus on a single idea, summarize that idea in one sentence and use that sentence high in your story. <a href=\"https:\/\/www.shutterstock.com\/image-photo\/happy-woman-curly-hair-got-inspiration-2103309467\" rel=\"noopener\" target=\"_blank\"><em>Image by Cast Of Thousands<\/em><\/a><\/figcaption><\/figure>\n<p>The thing that finally sends Martin over the edge isn\u2019t when he finds he\u2019s washed his face with Candy\u2019s dirty underwear. It isn\u2019t even when he wakes up to discover that he and Candy are snuggling together in the hotel room\u2019s only bed.<\/p>\n<p>The thing that finally breaks Martin\u2019s character is when Candy tells a story that rambles on and on and on \u2014 without coming to any clear conclusion. And Steve Martin splutters as only Steve Martin can:<\/p>\n<h5 class=\"standalone\">\u201cHere\u2019s an idea: Have a point!\u201d<\/h5>\n<p>I often think of that line when I\u2019m writing and editing. \u201cHere\u2019s an idea: Have a point!\u201d<\/p>\n<p>Take a tip from <em>The New York Times:<\/em> An interesting story needs an interesting angle. It needs a point of view. It needs focus.<\/p>\n<h3>Why find your focus?<\/h3>\n<p>Finding your focus is one of the three main ways to cut your copy. From best to worst, they are:<\/p>\n<ul>\n<li><strong>Selection<\/strong>, or tightening your story angle<\/li>\n<li><a href=\"https:\/\/revvingupreadership.com\/2020\/11\/break-up-copy-with-sidebars-boxes\/\" target=\"_blank\" rel=\"noopener\"><strong>Redirection<\/strong><\/a>, or breaking the story into multiple pieces<\/li>\n<li><a href=\"https:\/\/revvingupreadership.com\/2020\/11\/how-to-write-concisely-for-tight-copy\/\" target=\"_blank\" rel=\"noopener\"><strong>Compression<\/strong><\/a>, or editing the piece down<\/li>\n<\/ul>\n<p>Why is selection, or finding your focus, the best way to condense your copy? Because the best pieces are an inch wide and a mile deep: They cover a small topic, but they do so fully and colorfully.<\/p>\n<h3>Edit before you write.<\/h3>\n<p>I was reminded of the importance of starting with a tight story angle recently when the editor of an airline magazine asked me to write a piece about Kansas City.<\/p>\n<p>\u201cKansas City,\u201d I said. \u201cWould that be Kansas City barbecue? An insider\u2019s guide to where the bodies are buried? The perfect weekend for lovers? Kansas City on the quick, on the cheap or for the family?\u201d<\/p>\n<p>\u201cYup,\u201d she said. \u201cKansas City.\u201d<\/p>\n<p>Well, I know Kansas City. I lived there for 30 years, and I covered it from my desk as a magazine editor for nearly five. But I\u2019ve never toiled so hard on a simple piece. And I\u2019ve never been so disappointed in the results.<\/p>\n<p>Might as well ask me to write 900 words on traveling to the United States.<\/p>\n<p>My problem, of course, was that my copy lacked focus. And a lack of focus makes it difficult for you \u2014 and for your reader \u2014 to get through your story.<\/p>\n<h3>How to find your focus<\/h3>\n<p>To find your focus before you write, follow these four steps:<\/p>\n<h4><strong>1. <a href=\"https:\/\/www.wyliecomm.com\/2022\/11\/angle-of-the-story\/\" target=\"_blank\" rel=\"noopener\">Focus on a single idea<\/a><\/strong>.<\/h4>\n<p>You can communicate one idea well, a handful poorly or several not at all.<\/p>\n<p>Think of your piece as a tree. Your story angle is the trunk. The tree can branch out in several directions, but when you find a sapling, yank it out. Don\u2019t tie a rope from the sapling to your tree and call it a branch.<\/p>\n<h4><strong>2. <a href=\"https:\/\/www.wyliecomm.com\/2022\/11\/what-is-a-story-angle\/\" target=\"_blank\" rel=\"noopener\">Summarize your idea in a single sentence<\/a><\/strong>.<\/h4>\n<p>As one of my favorite college professors used to say: \u201cIf you can\u2019t summarize your story idea on the back of my business card, you don\u2019t have a clear idea.\u201d<\/p>\n<p>Your summary sentence will keep you from getting scattered and from including information that isn\u2019t pertinent to the copy.<\/p>\n<h4><strong>3. Make your point<\/strong>.<\/h4>\n<p>Use your summary sentence as the basis for your:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-create-micro-content\/how-to-write-a-good-headline\/\">Headline<\/a> or <a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-create-micro-content\/double-deck-headline\/\">deck<\/a><\/li>\n<li><a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-organize-an-article\/feature-story-structure\/feature-leads\/\">Lead<\/a> or <a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-organize-an-article\/feature-story-structure\/nut-graph\/\">nut paragraph<\/a><\/li>\n<li>Blurb for index or table of contents<\/li>\n<\/ul>\n<h4><strong>4. Test for focus<\/strong>.<\/h4>\n<p>Finally, make sure every paragraph, every sentence and every word in your piece work together to support your theme.<\/p>\n<p>To test this, reread your copy with your tight story angle in mind. With each sentence, don\u2019t just ask, \u201cDoes this sentence work?\u201d Also ask: \u201cDoes this sentence work to further my point?\u201d<\/p>\n<p>Focus has more to do with what you eliminate from your piece than with what you leave in it. So if a section, paragraph or sentence doesn\u2019t pass the test, take it out.<\/p>\n<p>That\u2019s focus.<\/p>\n<h3>Tighten your angle after you write.<\/h3>\n<p>\u201cIt\u2019s easier to whack an entire paragraph than a single word,\u201d writes Chip Scanlan, The Poynter Institute\u2019s writing workshop director.<\/p>\n<p>Cut sections, not syllables.<\/p>\n<div id='MMC-Clear' class='widgets_on_page wop_tiny1  wop_small1  wop_medium1  wop_large1  wop_wide1'>\n\t\t\t<ul><li id=\"custom_html-81\" class=\"widget_text widget widget_custom_html\"><div class=\"textwidget custom-html-widget\"><a title=\"Clear-writing workshop, a mini master class\" href=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/mini-master-classes-home\/clear-writing-course\/\" target=\"\" rel=\"noopener\"><img decoding=\"async\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2024\/02\/clear-writing-training-mmc.png\" alt=\"Clear-writing workshop, a mini master class\" title=\"Clear-writing workshop, a mini master class\" width=\"auto\" height=\"auto\" border=\"0\" style=\"--smush-placeholder-width: 250px; --smush-placeholder-aspect-ratio: 250\/250;float:left; text-align:left; margin: 0 auto; margin-right: 10px; margin-top: 2px; margin-bottom: 10px; font-size: 18x; line-height: 22px; padding: 0px; color: #FFFFFF; max-width:100%; max-height:100%;\" class=\"img-max lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\"><noscript><img decoding=\"async\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2024\/02\/clear-writing-training-mmc.png\" alt=\"Clear-writing workshop, a mini master class\" title=\"Clear-writing workshop, a mini master class\" width=\"auto\" height=\"auto\" border=\"0\" style=\"float:left; text-align:left; margin: 0 auto; margin-right: 10px; margin-top: 2px; margin-bottom: 10px; font-size: 18x; line-height: 22px; padding: 0px; color: #FFFFFF; max-width:100%; max-height:100%;\" class=\"img-max\"><\/noscript><\/a><h3>Reach more readers with tight writing<\/h3>\r\n\t\r\n<p>Would your piece be twice as good if it were half as long? Yes, say readability experts.<\/p>\r\n\t\r\n<p>So how long should your message be? Your paragraphs? Your sentences? Your words? What reading ease level should you hit?<\/p>\r\n\t\r\n<p>Learn how to write clearer, more concise messages at our <a title=\"Clear-writing workshop, a mini master class\" href=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/mini-master-classes-home\/clear-writing-course\/\" target=\"\" rel=\"noopener\"><strong>clear-writing course<\/strong><\/a>.<\/p>\r\n\r\n<div class=\"btn btn--depth\" style=\"text-align: center;  margin: 10px 0 20px; width:100%;\"><a id=\"btnTT\" style=\"\" title=\"BOOK NOW\" href=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/mini-master-classes-home\/clear-writing-course\/\" target=\"\" rel=\"noopener noreferrer\" data-width=\"91\">BOOK NOW<\/a>\r\n<!-- [if mso]>\r\n<p style=\"line-height:0;margin:0;\"><v:roundrect xmlns:v=\"urn:schemas-microsoft-com:vml\" href=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/mini-master-classes-home\/clear-writing-course\/\" style=\"width:153px\" arcsize=\"8%\" strokecolor=\"#D96237\" filled=\"t\"><v:fill type=\"gradient\" angle=\"180\" color=\"#f16522\" color2=\"#f16522\"><\/v:fill><v:textbox style=\"mso-fit-shape-to-text:t\" inset=\"0px,11px,0px,11px\"><center style=\"font-size:16px;line-height:24px;color:#FFFFFF;font-family:sans-serif;font-weight:bold;mso-line-height-rule:exactly;mso-text-raise:4px\">BOOK NOW<\/center><\/v:textbox><\/v:roundrect><\/p>\r\n<![endif]--><\/div>\r\n<\/div><\/li><\/ul><\/div><!-- widgets_on_page -->\n","protected":false},"excerpt":{"rendered":"<p>4 ways to find your focus<\/p>\n","protected":false},"author":6,"featured_media":30843,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[44],"tags":[510,12993],"class_list":{"0":"post-26690","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-writing-process-improvement","8":"tag-story-angle","9":"tag-writing-and-editing","10":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v23.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is a story angle?<\/title>\n<meta name=\"description\" content=\"Here\u2019s an idea: Have a point! 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