{"id":21064,"date":"2019-07-13T07:32:10","date_gmt":"2019-07-13T11:32:10","guid":{"rendered":"https:\/\/www.wyliecomm.com\/?page_id=21064"},"modified":"2022-06-01T13:30:28","modified_gmt":"2022-06-01T17:30:28","slug":"link-writing","status":"publish","type":"page","link":"https:\/\/www.wyliecomm.com\/writing-tips\/micro-content\/link-writing\/","title":{"rendered":"Get clicked with good link writing"},"content":{"rendered":"<h2>Grab readers\u2019 attention, help them find their way<\/h2>\n<figure id=\"attachment_26221\" aria-describedby=\"caption-attachment-26221\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"26221\" data-permalink=\"https:\/\/www.wyliecomm.com\/writing-tips\/micro-content\/link-writing\/link-writing-2\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/link-writing.png\" data-orig-size=\"400,300\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"link-writing\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;&lt;strong&gt;Only connect&lt;\/strong&gt; Good link writing can convince screen readers, users and other visitors to read more or click. And good link text helps nonreaders who are scanning your web page. &lt;a href=&quot;https:\/\/www.istockphoto.com\/photo\/human-crowd-forming-a-chain-symbol-bonding-and-social-media-concept-gm936347578-256138243&quot; target=&quot;_blank&quot; rel=&quot;noopener noreferrer&quot;&gt;&lt;em&gt;Image by MicroStockHub&lt;\/em&gt;&lt;\/a&gt;&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/link-writing-300x225.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/link-writing.png\" tabindex=\"0\" role=\"button\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/link-writing.png\" alt=\"Link writing\" title=\"Link writing\" width=\"400\" height=\"300\" class=\"size-full wp-image-26221 lazyload\" data-srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/link-writing.png 400w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/link-writing-300x225.png 300w\" data-sizes=\"(max-width: 400px) 100vw, 400px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 400px; --smush-placeholder-aspect-ratio: 400\/300;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"26221\" data-permalink=\"https:\/\/www.wyliecomm.com\/writing-tips\/micro-content\/link-writing\/link-writing-2\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/link-writing.png\" data-orig-size=\"400,300\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"link-writing\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;&lt;strong&gt;Only connect&lt;\/strong&gt; Good link writing can convince screen readers, users and other visitors to read more or click. And good link text helps nonreaders who are scanning your web page. &lt;a href=&quot;https:\/\/www.istockphoto.com\/photo\/human-crowd-forming-a-chain-symbol-bonding-and-social-media-concept-gm936347578-256138243&quot; target=&quot;_blank&quot; rel=&quot;noopener noreferrer&quot;&gt;&lt;em&gt;Image by MicroStockHub&lt;\/em&gt;&lt;\/a&gt;&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/link-writing-300x225.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/link-writing.png\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/link-writing.png\" alt=\"Link writing\" title=\"Link writing\" width=\"400\" height=\"300\" class=\"size-full wp-image-26221\" srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/link-writing.png 400w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/03\/link-writing-300x225.png 300w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/noscript><figcaption id=\"caption-attachment-26221\" class=\"wp-caption-text\"><strong>Only connect<\/strong> Good link writing can convince screen readers, users and other visitors to read more or click. And good link text helps nonreaders who are scanning your webpage. <a href=\"https:\/\/www.istockphoto.com\/photo\/human-crowd-forming-a-chain-symbol-bonding-and-social-media-concept-gm936347578-256138243\" target=\"_blank\" rel=\"noopener noreferrer\"><em>Image by MicroStockHub<\/em><\/a><\/figcaption><\/figure>\n<table class=\"indextable\" border=\"0\" width=\"100%\" cellspacing=\"0\" cellpadding=\"5px\" align=\"left\">\n<tbody>\n<tr>\n<td colspan=\"2\">\n<h3 class=\"indextableheader\">Why links?<\/h3>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"indextabletdleft\"><a href=\"https:\/\/www.wyliecomm.com\/2020\/01\/writing-links\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-3979 size-full lazyload\" title=\"Why writing links well is so important\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/01\/writing-links-150.png\" alt=\"Why writing links well is so important\" width=\"150\" height=\"150\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-3979 size-full\" title=\"Why writing links well is so important\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/01\/writing-links-150.png\" alt=\"Why writing links well is so important\" width=\"150\" height=\"150\" \/><\/noscript><\/a><\/td>\n<td class=\"indextabletdright\">\n<p class=\"index-story-headline\"><a title=\"Why writing links well is so important\" href=\"https:\/\/www.wyliecomm.com\/2020\/01\/writing-links\/\" target=\"\" rel=\"noopener noreferrer\">Why writing links well is so important<\/a><\/p>\n<p class=\"index-story-deck\">Get clicked by writing good link text<\/p>\n<p class=\"index-story-intro\">Good link text does more than increase your click-through rate. It also helps screen readers get the gist of your message by scanning.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<table class=\"indextable\" border=\"0\" width=\"100%\" cellspacing=\"0\" cellpadding=\"5px\" align=\"left\">\n<tbody>\n<tr>\n<td colspan=\"2\">\n<h3 class=\"indextableheader\">How to write a link<\/h3>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"indextabletdleft\"><a href=\"https:\/\/www.wyliecomm.com\/2020\/01\/how-to-write-a-link\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-3979 size-full lazyload\" title=\"How to write a link that\u2019s the right length\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/01\/how-to-write-a-link-150.png\" alt=\"How to write a link that\u2019s the right length\" width=\"150\" height=\"150\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-3979 size-full\" title=\"How to write a link that\u2019s the right length\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/01\/how-to-write-a-link-150.png\" alt=\"How to write a link that\u2019s the right length\" width=\"150\" height=\"150\" \/><\/noscript><\/a><\/td>\n<td class=\"indextabletdright\">\n<p class=\"index-story-headline\"><a title=\"How to write a link that\u2019s the right length\" href=\"https:\/\/www.wyliecomm.com\/2020\/01\/how-to-write-a-link\/\" target=\"\" rel=\"noopener noreferrer\">How to write a link that\u2019s the right length<\/a><\/p>\n<p class=\"index-story-deck\">Give visitors enough information to decide to click<\/p>\n<p class=\"index-story-intro\">Measure up: \u2018Make links as short as you can and as long as you must.\u2019 \u2014 Ann Wylie, writing coach<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\">\n<hr \/>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"indextabletdleft\"><a href=\"https:\/\/www.wyliecomm.com\/2020\/01\/link-format\/\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"27795\" data-permalink=\"https:\/\/www.wyliecomm.com\/writing-tips\/micro-content\/link-writing\/link-format-150-2\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/10\/link-format-150.png\" data-orig-size=\"150,150\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"link-format-150\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/10\/link-format-150.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/10\/link-format-150.png\" tabindex=\"0\" role=\"button\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/10\/link-format-150.png\" alt=\"What\u2019s the best link format?\" width=\"150\" height=\"150\" class=\"alignleft size-full wp-image-27795 lazyload\" data-srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/10\/link-format-150.png 150w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/10\/link-format-150-100x100.png 100w\" data-sizes=\"(max-width: 150px) 100vw, 150px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"27795\" data-permalink=\"https:\/\/www.wyliecomm.com\/writing-tips\/micro-content\/link-writing\/link-format-150-2\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/10\/link-format-150.png\" data-orig-size=\"150,150\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"link-format-150\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/10\/link-format-150.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/10\/link-format-150.png\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/10\/link-format-150.png\" alt=\"What\u2019s the best link format?\" width=\"150\" height=\"150\" class=\"alignleft size-full wp-image-27795\" srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/10\/link-format-150.png 150w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/10\/link-format-150-100x100.png 100w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/noscript><\/a><\/td>\n<td class=\"indextabletdright\">\n<p class=\"index-story-headline\"><a title=\"What\u2019s the best link format?\" href=\"https:\/\/www.wyliecomm.com\/2020\/01\/link-format\/\" target=\"\" rel=\"noopener noreferrer\">What\u2019s the best link format?<\/a><\/p>\n<p class=\"index-story-deck\">5 ways to draw eyes, fingers<\/p>\n<p class=\"index-story-intro\">Living color: How can you get more clicks with link size, placement and color?<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<table class=\"indextable\" border=\"0\" width=\"100%\" cellspacing=\"0\" cellpadding=\"5px\" align=\"left\">\n<tbody>\n<tr>\n<td colspan=\"2\">\n<h3 class=\"indextableheader\">More on link writing<\/h3>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"indextabletdleft\"><a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/micro-content\/link-writing\/resources-on-how-to-write-link-text\/\" target=\"\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"28651\" data-permalink=\"https:\/\/www.wyliecomm.com\/writing-tips\/writing-process\/resources-on-the-writing-process\/resources-red-book-150\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/01\/resources-red-book-150.png\" data-orig-size=\"150,150\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"resources-red-book-150\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/01\/resources-red-book-150.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/01\/resources-red-book-150.png\" tabindex=\"0\" role=\"button\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/01\/resources-red-book-150.png\" alt=\"Resources on how to write link text\" width=\"150\" height=\"150\" class=\"alignleft size-full wp-image-28651 lazyload\" data-srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/01\/resources-red-book-150.png 150w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/01\/resources-red-book-150-100x100.png 100w\" data-sizes=\"(max-width: 150px) 100vw, 150px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"28651\" data-permalink=\"https:\/\/www.wyliecomm.com\/writing-tips\/writing-process\/resources-on-the-writing-process\/resources-red-book-150\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/01\/resources-red-book-150.png\" data-orig-size=\"150,150\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"resources-red-book-150\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/01\/resources-red-book-150.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/01\/resources-red-book-150.png\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/01\/resources-red-book-150.png\" alt=\"Resources on how to write link text\" width=\"150\" height=\"150\" class=\"alignleft size-full wp-image-28651\" srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/01\/resources-red-book-150.png 150w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/01\/resources-red-book-150-100x100.png 100w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/noscript><\/a><\/td>\n<td class=\"indextabletdright\">\n<p class=\"index-story-headline\"><a title=\"Resources on how to write link text\" href=\"https:\/\/www.wyliecomm.com\/writing-tips\/micro-content\/link-writing\/resources-on-how-to-write-link-text\/\" target=\"\" rel=\"noopener noreferrer\">Resources on how to write link text<\/a><\/p>\n<p class=\"index-story-deck\">Websites, books and tools<\/p>\n<p class=\"index-story-intro\">Get clicked with these tips and tricks for improving link writing.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\">\n<hr \/>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"indextabletdleft\"><a href=\"https:\/\/www.wyliecomm.com\/writing-tips\/micro-content\/link-writing\/quotes-on-how-to-write-link-text\/\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"27007\" data-permalink=\"https:\/\/www.wyliecomm.com\/writing-tips\/public-relations-writing\/quotes-150\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/06\/quotes-150.png\" data-orig-size=\"150,150\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"quotes-150\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/06\/quotes-150.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/06\/quotes-150.png\" tabindex=\"0\" role=\"button\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/06\/quotes-150.png\" alt=\"Quotes on how to write link text\" width=\"150\" height=\"150\" class=\"aligncenter size-full wp-image-27007 lazyload\" data-srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/06\/quotes-150.png 150w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/06\/quotes-150-100x100.png 100w\" data-sizes=\"(max-width: 150px) 100vw, 150px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"27007\" data-permalink=\"https:\/\/www.wyliecomm.com\/writing-tips\/public-relations-writing\/quotes-150\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/06\/quotes-150.png\" data-orig-size=\"150,150\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"quotes-150\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/06\/quotes-150.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/06\/quotes-150.png\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/06\/quotes-150.png\" alt=\"Quotes on how to write link text\" width=\"150\" height=\"150\" class=\"aligncenter size-full wp-image-27007\" srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/06\/quotes-150.png 150w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/06\/quotes-150-100x100.png 100w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/noscript><\/a><\/td>\n<td class=\"indextabletdright\">\n<p class=\"index-story-headline\"><a title=\"Quotes on how to write link text\" href=\"https:\/\/www.wyliecomm.com\/writing-tips\/micro-content\/link-writing\/quotes-on-how-to-write-link-text\/\" target=\"\" rel=\"noopener noreferrer\">Quotes on how to write link text<\/a><\/p>\n<p class=\"index-story-deck\">What writers &amp; others say<\/p>\n<p class=\"index-story-intro\">\u201cUsers look for links on pages like puppies look for your best shoes.\u201d \u2014 Kara Pernice, Kathryn Whitenton and Jakob Nielsen, in How People Read on the Web<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Grab readers\u2019 attention, help them find their way Why links? Why writing links well is so important Get clicked by writing good link text Good link text does more than increase your click-through rate. It also helps screen readers get the gist of your message by scanning. How to write a link How to write [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":26221,"parent":3979,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"class_list":{"0":"post-21064","1":"page","2":"type-page","3":"status-publish","4":"has-post-thumbnail","6":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v23.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Get clicked with good link writing<\/title>\n<meta name=\"description\" content=\"Only connect: Good link writing can convince screen readers, users and other visitors to read more or click. And good link text helps nonreaders who are scanning your webpage.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.wyliecomm.com\/writing-tips\/micro-content\/link-writing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Get clicked with good link writing\" \/>\n<meta property=\"og:description\" content=\"Only connect: Good link writing can convince screen readers, users and other visitors to read more or click. 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