{"id":20232,"date":"2019-02-26T02:41:32","date_gmt":"2019-02-26T06:41:32","guid":{"rendered":"https:\/\/www.wyliecomm.com\/?page_id=20232"},"modified":"2023-01-04T04:16:43","modified_gmt":"2023-01-04T08:16:43","slug":"how-to-structure-a-good-blog-post","status":"publish","type":"page","link":"https:\/\/www.wyliecomm.com\/writing-tips\/blog-writing-tips\/how-to-structure-a-good-blog-post\/","title":{"rendered":"How to structure a good blog post"},"content":{"rendered":"<h2>Craft content marketing pieces that almost write themselves<\/h2>\n<figure id=\"attachment_31422\" aria-describedby=\"caption-attachment-31422\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"31422\" data-permalink=\"https:\/\/www.wyliecomm.com\/writing-tips\/blog-writing-tips\/how-to-structure-a-good-blog-post\/blog-post-structure-2\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/12\/blog-post-structure.png\" data-orig-size=\"450,300\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"blog-post-structure\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;&lt;strong&gt;Build it right, and they will read&lt;\/strong&gt; The right writing structure makes building better blog posts a breeze. &lt;a href=&quot;https:\/\/www.shutterstock.com\/es\/image-photo\/three-wooden-blocks-on-white-background-1595247808&quot; rel=&quot;noopener&quot; target=&quot;_blank&quot;&gt;&lt;em&gt;Image by hxdbzxy&lt;\/em&gt;&lt;\/a&gt;&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/12\/blog-post-structure-300x200.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/12\/blog-post-structure.png\" tabindex=\"0\" role=\"button\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/12\/blog-post-structure.png\" alt=\"Blog post structure\" title=\"Blog post structure\" width=\"450\" height=\"300\" class=\"size-full wp-image-31422 lazyload\" data-srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/12\/blog-post-structure.png 450w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/12\/blog-post-structure-300x200.png 300w\" data-sizes=\"(max-width: 450px) 100vw, 450px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 450px; --smush-placeholder-aspect-ratio: 450\/300;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"31422\" data-permalink=\"https:\/\/www.wyliecomm.com\/writing-tips\/blog-writing-tips\/how-to-structure-a-good-blog-post\/blog-post-structure-2\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/12\/blog-post-structure.png\" data-orig-size=\"450,300\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"blog-post-structure\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;&lt;strong&gt;Build it right, and they will read&lt;\/strong&gt; The right writing structure makes building better blog posts a breeze. &lt;a href=&quot;https:\/\/www.shutterstock.com\/es\/image-photo\/three-wooden-blocks-on-white-background-1595247808&quot; rel=&quot;noopener&quot; target=&quot;_blank&quot;&gt;&lt;em&gt;Image by hxdbzxy&lt;\/em&gt;&lt;\/a&gt;&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/12\/blog-post-structure-300x200.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/12\/blog-post-structure.png\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/12\/blog-post-structure.png\" alt=\"Blog post structure\" title=\"Blog post structure\" width=\"450\" height=\"300\" class=\"size-full wp-image-31422\" srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/12\/blog-post-structure.png 450w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/12\/blog-post-structure-300x200.png 300w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/noscript><figcaption id=\"caption-attachment-31422\" class=\"wp-caption-text\"><strong>Build it right, and they will read<\/strong> The right writing structure makes building better blog posts a breeze. <a href=\"https:\/\/www.shutterstock.com\/image-photo\/three-wooden-blocks-on-white-background-1595247808\" rel=\"noopener\" target=\"_blank\"><em>Image by hxdbzxy<\/em><\/a><\/figcaption><\/figure>\n<table class=\"indextable\" border=\"0\" width=\"100%\" cellspacing=\"0\" cellpadding=\"5px\" align=\"left\">\n<tbody>\n<tr>\n<td colspan=\"2\">\n<h3 class=\"indextableheader\">Blog writing structure<\/h3>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"27%\"><a href=\"https:\/\/www.wyliecomm.com\/2022\/07\/how-to-structure-a-blog-post\/\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"18020\" data-permalink=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-organize-an-article\/feature-story-structure\/feature-story-example\/opioid-crisis-goes-beyond-the-inverted-pyramid-150\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2018\/07\/opioid-crisis-goes-beyond-the-inverted-pyramid-150.jpg\" data-orig-size=\"150,150\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"opioid-crisis-goes-beyond-the-inverted-pyramid-150\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2018\/07\/opioid-crisis-goes-beyond-the-inverted-pyramid-150.jpg\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2018\/07\/opioid-crisis-goes-beyond-the-inverted-pyramid-150.jpg\" tabindex=\"0\" role=\"button\" class=\"alignnone wp-image-18020 size-full lazyload\" title=\"How to structure a blog post\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/07\/how-to-structure-a-blog-post-150.png\" alt=\"How to structure a blog post\" width=\"150\" height=\"150\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"18020\" data-permalink=\"https:\/\/www.wyliecomm.com\/writing-tips\/how-to-organize-an-article\/feature-story-structure\/feature-story-example\/opioid-crisis-goes-beyond-the-inverted-pyramid-150\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2018\/07\/opioid-crisis-goes-beyond-the-inverted-pyramid-150.jpg\" data-orig-size=\"150,150\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"opioid-crisis-goes-beyond-the-inverted-pyramid-150\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2018\/07\/opioid-crisis-goes-beyond-the-inverted-pyramid-150.jpg\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2018\/07\/opioid-crisis-goes-beyond-the-inverted-pyramid-150.jpg\" tabindex=\"0\" role=\"button\" class=\"alignnone wp-image-18020 size-full\" title=\"How to structure a blog post\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/07\/how-to-structure-a-blog-post-150.png\" alt=\"How to structure a blog post\" width=\"150\" height=\"150\" \/><\/noscript><\/a><\/td>\n<td width=\"73%\">\n<p class=\"index-story-headline\"><a href=\"https:\/\/www.wyliecomm.com\/2022\/07\/how-to-structure-a-blog-post\/\" target=\"\" rel=\"noopener noreferrer\">How to structure a blog post<\/a><\/p>\n<p class=\"index-story-deck\">WCB-Alberta takes on opioid addiction<\/p>\n<p class=\"index-story-intro\">Step by step: Rethink your story with the feature-style story format.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\">\n<hr \/>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"indextabletdleft\"><a href=\"https:\/\/www.wyliecomm.com\/2022\/07\/blog-post-structure\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-15037 size-full lazyload\" title=\"What\u2019s the best blog post structure?\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/07\/blog-post-structure-150.png\" alt=\"What\u2019s the best blog post structure?\" width=\"150\" height=\"150\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-15037 size-full\" title=\"What\u2019s the best blog post structure?\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/07\/blog-post-structure-150.png\" alt=\"What\u2019s the best blog post structure?\" width=\"150\" height=\"150\" \/><\/noscript><\/a><\/td>\n<td class=\"indextabletdright\">\n<p class=\"index-story-headline\"><a title=\"What\u2019s the best blog post structure?\" href=\"https:\/\/www.wyliecomm.com\/2022\/07\/blog-post-structure\/\" target=\"\" rel=\"noopener noreferrer\">What\u2019s the best blog post structure?<\/a><\/p>\n<p class=\"index-story-deck\">Credit Union explains EQ in a feature<\/p>\n<p class=\"index-story-intro\">Keep the reader engaged from the lead to the final kicker.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<table class=\"indextable\" border=\"0\" width=\"100%\" cellspacing=\"0\" cellpadding=\"5px\" align=\"left\">\n<tbody>\n<tr>\n<td colspan=\"2\">\n<h3 class=\"indextableheader\">Blog writing templates<\/h3>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"indextabletdleft\"><a title=\"How to write a case study [template]\" href=\"https:\/\/www.wyliecomm.com\/2020\/11\/how-to-write-a-case-study-template\/\" target=\"\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"29210\" data-permalink=\"https:\/\/www.wyliecomm.com\/2022\/04\/how-to-write-a-case-study-template\/how-to-write-a-case-study-template-150\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/04\/how-to-write-a-case-study-template-150.png\" data-orig-size=\"150,150\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"how-to-write-a-case-study-template-150\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/04\/how-to-write-a-case-study-template-150.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/04\/how-to-write-a-case-study-template-150.png\" tabindex=\"0\" role=\"button\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/04\/how-to-write-a-case-study-template-150.png\" alt=\"How to write a case study [template]\" width=\"150\" height=\"150\" class=\"alignleft size-full wp-image-29210 lazyload\" data-srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/04\/how-to-write-a-case-study-template-150.png 150w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/04\/how-to-write-a-case-study-template-150-100x100.png 100w\" data-sizes=\"(max-width: 150px) 100vw, 150px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"29210\" data-permalink=\"https:\/\/www.wyliecomm.com\/2022\/04\/how-to-write-a-case-study-template\/how-to-write-a-case-study-template-150\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/04\/how-to-write-a-case-study-template-150.png\" data-orig-size=\"150,150\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"how-to-write-a-case-study-template-150\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/04\/how-to-write-a-case-study-template-150.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/04\/how-to-write-a-case-study-template-150.png\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/04\/how-to-write-a-case-study-template-150.png\" alt=\"How to write a case study [template]\" width=\"150\" height=\"150\" class=\"alignleft size-full wp-image-29210\" srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/04\/how-to-write-a-case-study-template-150.png 150w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/04\/how-to-write-a-case-study-template-150-100x100.png 100w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/noscript><\/a><\/td>\n<td class=\"indextabletdright\">\n<p class=\"index-story-headline\"><a title=\"How to write a case study [template]\" href=\"https:\/\/www.wyliecomm.com\/2020\/11\/how-to-write-a-case-study-template\/\" target=\"\" rel=\"noopener noreferrer\">How to write a case study [template]<\/a><\/p>\n<p class=\"index-story-deck\">How to organize a business case, step-by-step<\/p>\n<p class=\"index-story-intro\">Crack the case: The best case studies focus on the client\u2019s problem and the results, not on your organization\u2019s solution.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\">\n<hr \/>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"indextabletdleft\"><a title=\"Try this how-to story template\" href=\"https:\/\/www.wyliecomm.com\/2022\/02\/how-to-story-template\/\" target=\"\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"28862\" data-permalink=\"https:\/\/www.wyliecomm.com\/2022\/02\/how-to-story-template\/how-to-story-template-150\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/01\/how-to-story-template-150.png\" data-orig-size=\"150,150\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"how-to-story-template-150\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/01\/how-to-story-template-150.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/01\/how-to-story-template-150.png\" tabindex=\"0\" role=\"button\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/01\/how-to-story-template-150.png\" alt=\"Try this how-to story template\" width=\"150\" height=\"150\" class=\"alignleft size-full wp-image-28862 lazyload\" data-srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/01\/how-to-story-template-150.png 150w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/01\/how-to-story-template-150-100x100.png 100w\" data-sizes=\"(max-width: 150px) 100vw, 150px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"28862\" data-permalink=\"https:\/\/www.wyliecomm.com\/2022\/02\/how-to-story-template\/how-to-story-template-150\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/01\/how-to-story-template-150.png\" data-orig-size=\"150,150\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"how-to-story-template-150\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/01\/how-to-story-template-150.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/01\/how-to-story-template-150.png\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/01\/how-to-story-template-150.png\" alt=\"Try this how-to story template\" width=\"150\" height=\"150\" class=\"alignleft size-full wp-image-28862\" srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/01\/how-to-story-template-150.png 150w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2021\/01\/how-to-story-template-150-100x100.png 100w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/noscript><\/a><\/td>\n<td class=\"indextabletdright\">\n<p class=\"index-story-headline\"><a title=\"Try this how-to story template\" href=\"https:\/\/www.wyliecomm.com\/2022\/02\/how-to-story-template\/\" target=\"\" rel=\"noopener noreferrer\">Try this how-to story template<\/a><\/p>\n<p class=\"index-story-deck\">Tips for writing a tipsheet<\/p>\n<p class=\"index-story-intro\">Easy as 1-2-3: Here\u2019s how to write a how-to story \u2014 aka a tipsheet or service story.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td colspan=2>\n<hr \/>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"indextabletdleft\"><a title=\"How to organize survey results press releases and blog posts\" href=\"https:\/\/www.wyliecomm.com\/2021\/01\/how-to-organize-survey-results-press-releases-and-blog-posts\/\" target=\"\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/12\/survey-results-press-release-150.png\" alt=\"How to organize survey results press releases and blog posts\" width=\"150\" height=\"150\" border=\"0\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" style=\"--smush-placeholder-width: 150px; --smush-placeholder-aspect-ratio: 150\/150;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/12\/survey-results-press-release-150.png\" alt=\"How to organize survey results press releases and blog posts\" width=\"150\" height=\"150\" border=\"0\" \/><\/noscript><\/a><\/td>\n<td class=\"indextabletdright\">\n<p class=\"index-story-headline\"><a title=\"How to organize survey results press releases and blog posts\" href=\"https:\/\/www.wyliecomm.com\/2021\/01\/how-to-organize-survey-results-press-releases-and-blog-posts\/\" target=\"\" rel=\"noopener noreferrer\">How to organize survey results press releases and blog posts<\/a><\/p>\n<p class=\"index-story-deck\">How to write about research<\/p>\n<p class=\"index-story-intro\">The results are in: The best survey results press releases and blog posts focus on the results, not on the survey itself.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Craft content marketing pieces that almost write themselves Blog writing structure How to structure a blog post WCB-Alberta takes on opioid addiction Step by step: Rethink your story with the feature-style story format. What\u2019s the best blog post structure? Credit Union explains EQ in a feature Keep the reader engaged from the lead to the [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":31422,"parent":3992,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"class_list":{"0":"post-20232","1":"page","2":"type-page","3":"status-publish","4":"has-post-thumbnail","6":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v23.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to structure a good blog post<\/title>\n<meta name=\"description\" content=\"Build it right, and they will read: The right writing structure makes building better blog posts a breeze.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.wyliecomm.com\/writing-tips\/blog-writing-tips\/how-to-structure-a-good-blog-post\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to structure a good blog post\" \/>\n<meta property=\"og:description\" content=\"Build it right, and they will read: The right writing structure makes building better blog posts a breeze.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.wyliecomm.com\/writing-tips\/blog-writing-tips\/how-to-structure-a-good-blog-post\/\" \/>\n<meta property=\"og:site_name\" content=\"Wylie Communications, Inc.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/WylieCommunications\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-04T08:16:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/12\/blog-post-structure-fb.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"How to structure a good blog post\" \/>\n<meta name=\"twitter:description\" content=\"Build it right, and they will read: The right writing structure makes building better blog posts a breeze.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/12\/blog-post-structure-twitter.png\" \/>\n<meta name=\"twitter:site\" content=\"@AnnWylie\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.wyliecomm.com\/writing-tips\/blog-writing-tips\/how-to-structure-a-good-blog-post\/\",\"url\":\"https:\/\/www.wyliecomm.com\/writing-tips\/blog-writing-tips\/how-to-structure-a-good-blog-post\/\",\"name\":\"How to structure a good blog post\",\"isPartOf\":{\"@id\":\"https:\/\/www.wyliecomm.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.wyliecomm.com\/writing-tips\/blog-writing-tips\/how-to-structure-a-good-blog-post\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.wyliecomm.com\/writing-tips\/blog-writing-tips\/how-to-structure-a-good-blog-post\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/12\/blog-post-structure.png\",\"datePublished\":\"2019-02-26T06:41:32+00:00\",\"dateModified\":\"2023-01-04T08:16:43+00:00\",\"description\":\"Build it right, and they will read: The right writing structure makes building better blog posts a breeze.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.wyliecomm.com\/writing-tips\/blog-writing-tips\/how-to-structure-a-good-blog-post\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.wyliecomm.com\/writing-tips\/blog-writing-tips\/how-to-structure-a-good-blog-post\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.wyliecomm.com\/writing-tips\/blog-writing-tips\/how-to-structure-a-good-blog-post\/#primaryimage\",\"url\":\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/12\/blog-post-structure.png\",\"contentUrl\":\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2022\/12\/blog-post-structure.png\",\"width\":450,\"height\":300,\"caption\":\"Build it right, and they will read The right writing structure makes building better blog posts a breeze. 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