{"id":15256,"date":"2021-08-22T00:50:21","date_gmt":"2021-08-22T04:50:21","guid":{"rendered":"http:\/\/www.wyliecomm.com\/?p=15256"},"modified":"2023-11-12T03:53:08","modified_gmt":"2023-11-12T07:53:08","slug":"format-long-stories-for-mobile-web-reading","status":"publish","type":"post","link":"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/","title":{"rendered":"Format long stories for mobile web reading"},"content":{"rendered":"<h2>4 ways to optimize long stories for phone reading<\/h2>\n<p>How long is too long for the mobile screen?<\/p>\n<figure id=\"attachment_27387\" aria-describedby=\"caption-attachment-27387\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"27387\" data-permalink=\"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/format-long-stories-for-mobile-web-reading\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading.png\" data-orig-size=\"450,300\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"format-long-stories-for-mobile-web-reading\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;&lt;strong&gt;Think small&lt;\/strong&gt; People will read long pieces on the screen. But only if they\u2019re amazing. &lt;a href=&quot;https:\/\/www.shutterstock.com\/image-photo\/app-design-smartphone-ui-ux-designer-1305483049&quot; rel=&quot;noopener&quot; target=&quot;_blank&quot;&gt;&lt;em&gt;Image by Dzmitrock&lt;\/em&gt;&lt;\/a&gt;&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading-300x200.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading.png\" tabindex=\"0\" role=\"button\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading.png\" alt=\"Web page readability\" title=\"Web page readability\" width=\"450\" height=\"300\" class=\"size-full wp-image-27387 lazyload\" data-srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading.png 450w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading-300x200.png 300w\" data-sizes=\"(max-width: 450px) 100vw, 450px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 450px; --smush-placeholder-aspect-ratio: 450\/300;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"27387\" data-permalink=\"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/format-long-stories-for-mobile-web-reading\/\" data-orig-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading.png\" data-orig-size=\"450,300\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"format-long-stories-for-mobile-web-reading\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;&lt;strong&gt;Think small&lt;\/strong&gt; People will read long pieces on the screen. But only if they\u2019re amazing. &lt;a href=&quot;https:\/\/www.shutterstock.com\/image-photo\/app-design-smartphone-ui-ux-designer-1305483049&quot; rel=&quot;noopener&quot; target=&quot;_blank&quot;&gt;&lt;em&gt;Image by Dzmitrock&lt;\/em&gt;&lt;\/a&gt;&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading-300x200.png\" data-large-file=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading.png\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading.png\" alt=\"Web page readability\" title=\"Web page readability\" width=\"450\" height=\"300\" class=\"size-full wp-image-27387\" srcset=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading.png 450w, https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading-300x200.png 300w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/noscript><figcaption id=\"caption-attachment-27387\" class=\"wp-caption-text\"><strong>Think small<\/strong> People will read long pieces on the screen. But only if they\u2019re amazing. <a href=\"https:\/\/www.shutterstock.com\/image-photo\/app-design-smartphone-ui-ux-designer-1305483049\" rel=\"noopener\" target=\"_blank\"><em>Image by Dzmitrock<\/em><\/a><\/figcaption><\/figure>\n<p>&#8220;Only the biggest\/most complex stories should go above 600 words,&#8221; <a href=\"https:\/\/www.bbc.co.uk\/academy\/en\/articles\/art20141202144618106\" target=\"_blank\" rel=\"noopener noreferrer\">counsels the BBC in its guide to writing news for the mobile screen<\/a>. &#8220;But it is worth remembering that even a 500-word story looks long on mobile.&#8221;<\/p>\n<h5>\u201cEven a 500-word story looks long on mobile.\u201d<\/h5>\n<h6>\u2014 BBC<\/h6>\n<p>That&#8217;s because the small screen makes columns narrower, so the story carries on for screen after screen after screen.<\/p>\n<p>That doesn&#8217;t mean that people won&#8217;t read a longer piece on their phones.<\/p>\n<h5>\u201cI might read a 24,000-word article that really interests me\u201d on my phone.<\/h5>\n<h6>\u2014 BBC mobile editor Nathalie Malinarich<\/h6>\n<p>\u201cI might read a 24,000-word article that really interests me,&#8221; says BBC mobile editor Nathalie Malinarich, who reads most of her news on her phone.<\/p>\n<ol>\n<li><a class=\"locked\" href=\"https:\/\/revvingupreadership.com\/2021\/08\/defer-secondary-content-for-mobile-web-reading\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Divide and conquer<\/strong><\/a><strong>.<\/strong> Defer secondary content to secondary mobile screens.<\/li>\n<li><a class=\"locked\" href=\"https:\/\/revvingupreadership.com\/2021\/08\/offer-mini-menus-for-mobile-web-web-reading\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Show what&#8217;s below the fold<\/strong><\/a><strong>.<\/strong> Add a menu to let readers know what they can\u2019t see on the first screen.<\/li>\n<li><a href=\"https:\/\/www.wyliecomm.com\/2023\/05\/puffery\/\"><strong>Excise the blah-blah text<\/strong><\/a>. Readers have no patience for filler on the phone.<\/li>\n<li><strong>Be concise and precise<\/strong><strong>.<\/strong> When in doubt, leave it out.<\/li>\n<\/ol>\n<div id='MC-WFWM-RRO' class='widgets_on_page wop_tiny1  wop_small1  wop_medium1  wop_large1  wop_wide1'>\n\t\t\t<ul><li id=\"custom_html-2\" class=\"widget_text widget widget_custom_html\"><div class=\"textwidget custom-html-widget\"><a title=\"Reach Readers Online \u2014 our web-writing workshop, starting Oct. 23-27\" href=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/web-writing-workshop\/\" target=\"\" rel=\"noopener\"><img decoding=\"async\" data-src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2024\/02\/web-writing-training.png\" alt=\"Reach Readers Online \u2014 our web-writing workshop\" title=\"Reach Readers Online \u2014 our web-writing workshop\" width=\"auto\" height=\"auto\" border=\"0\" style=\"--smush-placeholder-width: 250px; --smush-placeholder-aspect-ratio: 250\/250;float:left; text-align:left; margin: 0 auto; margin-right: 10px; margin-top: 2px; margin-bottom: 10px; background-color: #ffffff; font-size: 18x; line-height: 22px; padding: 0px; color: #FFFFFF; max-width:100%; max-height:100%;\" class=\"img-max lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\"><noscript><img decoding=\"async\" src=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2024\/02\/web-writing-training.png\" alt=\"Reach Readers Online \u2014 our web-writing workshop\" title=\"Reach Readers Online \u2014 our web-writing workshop\" width=\"auto\" height=\"auto\" border=\"0\" style=\"float:left; text-align:left; margin: 0 auto; margin-right: 10px; margin-top: 2px; margin-bottom: 10px; background-color: #ffffff; font-size: 18x; line-height: 22px; padding: 0px; color: #FFFFFF; max-width:100%; max-height:100%;\" class=\"img-max\"><\/noscript><\/a><h3>How can you reach readers where their eyes are?<\/h3>\r\n<p>Web visitors spend 57% above the fold, or on the first screen of a webpage, according to the Nielsen Norman Group. They spend 74% on the first two screens.<\/p>\r\n\r\n<p>Learn how to find out how to reach visitors where their eyes are at <a title=\"Reach Readers Online \u2014 our web-writing workshop\" href=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/web-writing-workshop\/\" target=\"\" rel=\"noopener\"><strong>Reach Readers Online<\/strong><\/a> \u2014 our web-writing workshop.<\/p>\r\n\r\n<p>There, you\u2019ll learn how to stop dropping the best-read element on your webpage \u2026 how to avoid getting your head cut off on smartphones \u2026 how to get found with Ann\u2019s simple tricks and tools for SEO \u2026 and how to overcome the obstacles to reading on the screen to get the word out on mobile devices.<\/p>\r\n\r\n<div class=\"btn btn--depth\" style=\"text-align: center;  margin: 10px 0 20px; width:100%;\"><a id=\"btnTT\" style=\"\" title=\"BOOK NOW\" href=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/web-writing-workshop\/\" target=\"\" rel=\"noopener noreferrer\" data-width=\"91\">BOOK NOW<\/a>\r\n<!-- [if mso]>\r\n<p style=\"line-height:0;margin:0;\"><v:roundrect xmlns:v=\"urn:schemas-microsoft-com:vml\" href=\"https:\/\/www.wyliecomm.com\/corporate-communications-training\/writing-classes\/web-writing-workshop\/\" style=\"width:153px\" arcsize=\"8%\" strokecolor=\"#D96237\" filled=\"t\"><v:fill type=\"gradient\" angle=\"180\" color=\"#f16522\" color2=\"#f16522\"><\/v:fill><v:textbox style=\"mso-fit-shape-to-text:t\" inset=\"0px,11px,0px,11px\"><center style=\"font-size:16px;line-height:24px;color:#FFFFFF;font-family:sans-serif;font-weight:bold;mso-line-height-rule:exactly;mso-text-raise:4px\">BOOK NOW<\/center><\/v:textbox><\/v:roundrect><\/p>\r\n<![endif]--><\/div>\r\n<\/div><\/li><\/ul><\/div><!-- widgets_on_page -->\n","protected":false},"excerpt":{"rendered":"<p>4 ways to optimize long stories for phone reading<\/p>\n","protected":false},"author":6,"featured_media":27387,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[335],"tags":[334,256,122],"class_list":{"0":"post-15256","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-mobile-writing","8":"tag-mobile-screen","9":"tag-readership","10":"tag-story-length","11":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v23.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Format long stories for mobile web reading<\/title>\n<meta name=\"description\" content=\"Think small: People will read long pieces on the screen. But only if they\u2019re amazing.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Format long stories for mobile web reading\" \/>\n<meta property=\"og:description\" content=\"Think small: People will read long pieces on the screen. But only if they\u2019re amazing.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/\" \/>\n<meta property=\"og:site_name\" content=\"Wylie Communications, Inc.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/WylieCommunications\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/ann.wylie.33\" \/>\n<meta property=\"article:published_time\" content=\"2021-08-22T04:50:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-12T07:53:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading-fb.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Ann Wylie\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Format long stories for mobile web reading\" \/>\n<meta name=\"twitter:description\" content=\"Think small: People will read long pieces on the screen. But only if they\u2019re amazing.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading-tw.png\" \/>\n<meta name=\"twitter:creator\" content=\"@AnnWylie\" \/>\n<meta name=\"twitter:site\" content=\"@AnnWylie\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ann Wylie\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/\"},\"author\":{\"name\":\"Ann Wylie\",\"@id\":\"https:\/\/www.wyliecomm.com\/#\/schema\/person\/85f5e705a38c31f4a0c59c982a66ce5e\"},\"headline\":\"Format long stories for mobile web reading\",\"datePublished\":\"2021-08-22T04:50:21+00:00\",\"dateModified\":\"2023-11-12T07:53:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/\"},\"wordCount\":230,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.wyliecomm.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading.png\",\"keywords\":[\"mobile screen\",\"readership\",\"Story length\"],\"articleSection\":[\"Mobile writing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/\",\"url\":\"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/\",\"name\":\"Format long stories for mobile web reading\",\"isPartOf\":{\"@id\":\"https:\/\/www.wyliecomm.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading.png\",\"datePublished\":\"2021-08-22T04:50:21+00:00\",\"dateModified\":\"2023-11-12T07:53:08+00:00\",\"description\":\"Think small: People will read long pieces on the screen. But only if they\u2019re amazing.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/#primaryimage\",\"url\":\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading.png\",\"contentUrl\":\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading.png\",\"width\":450,\"height\":300,\"caption\":\"Think small People will read long pieces on the screen. But only if they\u2019re amazing. Image by Dzmitrock\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.wyliecomm.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Online communications\",\"item\":\"https:\/\/www.wyliecomm.com\/category\/online-communications\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Web writing\",\"item\":\"https:\/\/www.wyliecomm.com\/category\/online-communications\/web-writing\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Mobile writing\",\"item\":\"https:\/\/www.wyliecomm.com\/category\/online-communications\/web-writing\/mobile-writing\/\"},{\"@type\":\"ListItem\",\"position\":5,\"name\":\"Format long stories for mobile web reading\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.wyliecomm.com\/#website\",\"url\":\"https:\/\/www.wyliecomm.com\/\",\"name\":\"Wylie Communications, Inc.\",\"description\":\"Writing workshops, communication consulting and writing services\",\"publisher\":{\"@id\":\"https:\/\/www.wyliecomm.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.wyliecomm.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.wyliecomm.com\/#organization\",\"name\":\"Wylie Communications Inc.\",\"url\":\"https:\/\/www.wyliecomm.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.wyliecomm.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/04\/wylie_new_logo-300.png\",\"contentUrl\":\"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/04\/wylie_new_logo-300.png\",\"width\":300,\"height\":300,\"caption\":\"Wylie Communications Inc.\"},\"image\":{\"@id\":\"https:\/\/www.wyliecomm.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/WylieCommunications\",\"https:\/\/x.com\/AnnWylie\",\"https:\/\/www.instagram.com\/wyliecomm\/\",\"https:\/\/www.linkedin.com\/company\/wylie-communications-inc-\",\"https:\/\/www.pinterest.com\/wyliecomminc\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.wyliecomm.com\/#\/schema\/person\/85f5e705a38c31f4a0c59c982a66ce5e\",\"name\":\"Ann Wylie\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.wyliecomm.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/160508f95c61ef464936ccf823a20963?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/160508f95c61ef464936ccf823a20963?s=96&d=mm&r=g\",\"caption\":\"Ann Wylie\"},\"description\":\"Ann Wylie runs a company called Wylie Communications Inc. She works with communicators who want to reach more readers and with organizations that want to get the word out.\",\"sameAs\":[\"https:\/\/www.facebook.com\/ann.wylie.33\",\"https:\/\/x.com\/AnnWylie\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Format long stories for mobile web reading","description":"Think small: People will read long pieces on the screen. But only if they\u2019re amazing.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/","og_locale":"en_US","og_type":"article","og_title":"Format long stories for mobile web reading","og_description":"Think small: People will read long pieces on the screen. But only if they\u2019re amazing.","og_url":"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/","og_site_name":"Wylie Communications, Inc.","article_publisher":"https:\/\/www.facebook.com\/WylieCommunications","article_author":"https:\/\/www.facebook.com\/ann.wylie.33","article_published_time":"2021-08-22T04:50:21+00:00","article_modified_time":"2023-11-12T07:53:08+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading-fb.png","type":"image\/png"}],"author":"Ann Wylie","twitter_card":"summary_large_image","twitter_title":"Format long stories for mobile web reading","twitter_description":"Think small: People will read long pieces on the screen. But only if they\u2019re amazing.","twitter_image":"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading-tw.png","twitter_creator":"@AnnWylie","twitter_site":"@AnnWylie","twitter_misc":{"Written by":"Ann Wylie","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/#article","isPartOf":{"@id":"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/"},"author":{"name":"Ann Wylie","@id":"https:\/\/www.wyliecomm.com\/#\/schema\/person\/85f5e705a38c31f4a0c59c982a66ce5e"},"headline":"Format long stories for mobile web reading","datePublished":"2021-08-22T04:50:21+00:00","dateModified":"2023-11-12T07:53:08+00:00","mainEntityOfPage":{"@id":"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/"},"wordCount":230,"commentCount":0,"publisher":{"@id":"https:\/\/www.wyliecomm.com\/#organization"},"image":{"@id":"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/#primaryimage"},"thumbnailUrl":"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading.png","keywords":["mobile screen","readership","Story length"],"articleSection":["Mobile writing"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/","url":"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/","name":"Format long stories for mobile web reading","isPartOf":{"@id":"https:\/\/www.wyliecomm.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/#primaryimage"},"image":{"@id":"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/#primaryimage"},"thumbnailUrl":"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading.png","datePublished":"2021-08-22T04:50:21+00:00","dateModified":"2023-11-12T07:53:08+00:00","description":"Think small: People will read long pieces on the screen. But only if they\u2019re amazing.","breadcrumb":{"@id":"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/#primaryimage","url":"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading.png","contentUrl":"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading.png","width":450,"height":300,"caption":"Think small People will read long pieces on the screen. But only if they\u2019re amazing. Image by Dzmitrock"},{"@type":"BreadcrumbList","@id":"https:\/\/www.wyliecomm.com\/2021\/08\/format-long-stories-for-mobile-web-reading\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.wyliecomm.com\/"},{"@type":"ListItem","position":2,"name":"Online communications","item":"https:\/\/www.wyliecomm.com\/category\/online-communications\/"},{"@type":"ListItem","position":3,"name":"Web writing","item":"https:\/\/www.wyliecomm.com\/category\/online-communications\/web-writing\/"},{"@type":"ListItem","position":4,"name":"Mobile writing","item":"https:\/\/www.wyliecomm.com\/category\/online-communications\/web-writing\/mobile-writing\/"},{"@type":"ListItem","position":5,"name":"Format long stories for mobile web reading"}]},{"@type":"WebSite","@id":"https:\/\/www.wyliecomm.com\/#website","url":"https:\/\/www.wyliecomm.com\/","name":"Wylie Communications, Inc.","description":"Writing workshops, communication consulting and writing services","publisher":{"@id":"https:\/\/www.wyliecomm.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.wyliecomm.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.wyliecomm.com\/#organization","name":"Wylie Communications Inc.","url":"https:\/\/www.wyliecomm.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.wyliecomm.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/04\/wylie_new_logo-300.png","contentUrl":"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/04\/wylie_new_logo-300.png","width":300,"height":300,"caption":"Wylie Communications Inc."},"image":{"@id":"https:\/\/www.wyliecomm.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/WylieCommunications","https:\/\/x.com\/AnnWylie","https:\/\/www.instagram.com\/wyliecomm\/","https:\/\/www.linkedin.com\/company\/wylie-communications-inc-","https:\/\/www.pinterest.com\/wyliecomminc\/"]},{"@type":"Person","@id":"https:\/\/www.wyliecomm.com\/#\/schema\/person\/85f5e705a38c31f4a0c59c982a66ce5e","name":"Ann Wylie","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.wyliecomm.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/160508f95c61ef464936ccf823a20963?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/160508f95c61ef464936ccf823a20963?s=96&d=mm&r=g","caption":"Ann Wylie"},"description":"Ann Wylie runs a company called Wylie Communications Inc. She works with communicators who want to reach more readers and with organizations that want to get the word out.","sameAs":["https:\/\/www.facebook.com\/ann.wylie.33","https:\/\/x.com\/AnnWylie"]}]}},"jetpack_featured_media_url":"https:\/\/www.wyliecomm.com\/wp-content\/uploads\/2020\/09\/format-long-stories-for-mobile-web-reading.png","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p4rlSw-3Y4","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/www.wyliecomm.com\/wp-json\/wp\/v2\/posts\/15256"}],"collection":[{"href":"https:\/\/www.wyliecomm.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.wyliecomm.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.wyliecomm.com\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wyliecomm.com\/wp-json\/wp\/v2\/comments?post=15256"}],"version-history":[{"count":0,"href":"https:\/\/www.wyliecomm.com\/wp-json\/wp\/v2\/posts\/15256\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.wyliecomm.com\/wp-json\/wp\/v2\/media\/27387"}],"wp:attachment":[{"href":"https:\/\/www.wyliecomm.com\/wp-json\/wp\/v2\/media?parent=15256"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.wyliecomm.com\/wp-json\/wp\/v2\/categories?post=15256"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.wyliecomm.com\/wp-json\/wp\/v2\/tags?post=15256"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}